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Dealer Week Comfort Spot Returns: Priority One Relaxation Station
MINNEAPOLIS, Nov. 21 – The Marine Retailers Association of the Americas announces the return of the popular Relaxation Station, presented by Priority One Financial Services, to the Dealer Week Conference & Expo, Dec. 8-11, in Orlando, Florida. After last year’s …
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The Nexus of Success
The relationship among dealers, manufacturers and customers is more critical than ever. By Matt Gruhn, MRAA President In 2018, an eye-opening report surfaced about the health of the marine industry. It revealed the attrition rates of first-time boat buyers. Close to 40% were selling their …
Don’t Split Up the Team
How the strength of the dealer-manufacturer relationship drives customer loyalty. By Matt Gruhn, MRAA President “Don’t split up the team,” Christina Fliakos said. Nearly 50 dealers and manufacturers paused their conversations and turned to Fliakos, who is Senior Manager of Parts and Service Processes at …
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