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Dealers Share Pre-Owned Boat Sales Strategies
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Jerrod Kelley

What’s Working Now: 12 Proven Retail Tactics from Boat Dealers Like You

• Real-World Dealer Insights from May 2025 Pulse Report You know the market is tightening. While it’s good to focus on your business outcomes, it’s also imperative to explore retail tactics that boost your customer relationship, earn repeat business and trust and enhance your dealership’s reputation.   It’s also important

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Running of the Toons - Make Your Boating Event Better
Make Your Boating Event Better

• For dealership events, it’s all in the specifics, so aim for the bull’s-eye! In recent A Bit of Optimism podcast with Simon Sinek, guest Phil Rosenthal, the star of

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Engage customers, encourage boating and safety
Engage Customers, Encourage Boating

• Discover Boating Safe Boating Video Series — Empower boaters with confidence, safety and inspiration Discover Boating, in collaboration with Progressive Insurance®, has launched a fresh wave of safety videos

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