Author: Drew Mick

Move More Inventory

• How simple changes to your inventory listings can garner more prospect attention, sell more boats and generate more cash flow. By Drew Mick, MRAA Research Specialist Excess inventory. For many, this is a painful reality. But what if a few strategic steps could turn that around? In the fast-paced world of boat sales, capturing […]

Cautiously Optimistic at ‘Cliffside’

• Lenny Sims, VP Business Development/Strategy – Specialty Vehicles for J.D. Power and the MRAA Discuss Insights on the 2023 Q2 Marine Market Drew Mick, MRAA: April saw a small decline across all boat types in traffic views. Is there any reason for that dip? Lenny Sims: When we look at the data, there’s all […]