# Marine Retailers Association of the Americas (MRAA)

> MRAA is a nonprofit trade association providing training, certification, data, advocacy, and resources to help marine (boat) dealers and retailers across North America run more profitable, professional dealerships.

## Resource Center
- [Resource Center](https://mraa.com/resource-center/): Guides, tools, worksheets, and templates for marine dealers, most gated to members.
- [Data Center](https://mraa.com/data-center/): Industry benchmarking data and dealer performance metrics.
- [Pulse Reports](https://mraa.com/pulse-reports/): Recurring reports on dealer sentiment and market conditions.
- [Spotlight](https://mraa.com/spotlight/): Monthly themed education series with timely dealer guidance.

## Programs
- [Dealership Certification](https://mraa.com/get-certified/): MRAA's certification program for marine dealerships.
- [Position Specific Certification](https://mraa.com/position-specific-certification/): Role-based certification tracks for dealership staff.
- [MRAA Scorecard](https://mraa.com/scorecards/): Dealer-Manufacturer Scorecard Program, dealer feedback on manufacturer performance compiled into monthly benchmarking reports.
- [Ask AIMIE](https://mraa.com/aimie/): MRAA's AI-powered assistant for dealer questions.
- [Dealer Week](https://www.dealerweek.com): MRAA's annual conference and expo for marine dealers.

## Membership
- [About Membership](https://mraa.com/join-mraa/): Overview of dealer membership and how to join.
- [Benefits of Membership](https://mraa.com/benefits/): What members get access to.
- [Partner With Us](https://mraa.com/partnerwithmraa/): Opportunities for vendors and suppliers to partner with MRAA.
- [Partner Directory](https://mraa.com/partners/): Directory of MRAA industry partners.

## About
- [Who We Are](https://mraa.com/about/): MRAA's mission and organizational overview.
- [MRAA Staff](https://mraa.com/staff/): Staff directory.
- [Board of Directors](https://mraa.com/board-of-directors/): Governance and board information.
- [Contact Us](https://mraa.com/contact-mraa/): How to reach MRAA.

## Advocacy
- [Top Advocacy Initiatives](https://mraa.com/top-advocacy-initiatives/): MRAA's current policy priorities.
- [Federal Priorities](https://mraa.com/federal-priorities/): Federal-level advocacy positions.
- [State Priorities](https://mraa.com/state-priorities/): State-level advocacy positions.

## News
- [News & Articles](https://mraa.com/category/news/): MRAA press releases and industry news.
- [Blog](https://mraa.com/category/blog/): Dealer-focused articles on sales, service, and marketing.

## Optional
- [Privacy Policy](https://mraa.com/privacy-policy/)