After four consecutive years of record-breaking registrations, the 2018 Marine Dealer Conference & Expo once again set a record for its April-only earliest-bird registration period. Co-produced by the Marine Retailers Association of the Americas and Boating Industry, slated for Dec. 9-12, 2018, at the Orange County Convention Center in Orlando
What is the most important to your organization- mission, core values, or vision? How do you instill that key element into your company’s culture? “Core values come first. I’m not sure you can set a vision or create a mission statement you can follow without having a code of ethics
In the Continuous Certification Q1 course, “Take Your Dealership From Good to Great with CRM,” instructor Sam Dantzler opened our eyes to asking how customers want to be contacted. Since then, I’ve been taking notice how the businesses that I interact with contact me. This week, I needed to get
