MINNEAPOLIS, July 1, 2014 — More than 80 percent of consumers conduct research online before buying a boat, yet few marine dealerships are properly positioned to capture these leads and transform them into customers. At the 2014 Marine Dealer Conference
The Marine Retailers Association of the Americas was honored at the Midwest Society of Association Executives 58th Annual Meeting on Tuesday, June 17 with the MSAE Award of Excellence for its “Shifting From What to Why” campaign. Shortly after coming
The 2014 Marine Dealer Conference & Expo will feature the most powerful educational lineup in the history of the event, offering more sessions for today’s marine industry professionals than ever before. Twenty-four experts will provide 30 presentations at the MDCE,
The Discover Boating Lead System introduced some new upgrades last Thursday, June 19.The system enhancements are designed to make the process of retrieving leads even simpler, including automating their delivery directly to your e-mail inbox. As a Marine Industry Certified
Now that you’re a Marine Industry Certified Dealership, it’s time to let folks know about your achievement. You invested a lot of sweat equity, time and money into becoming Certified, and the effort is worth boasting about to both local
The Marine Dealer Conference & Expo will offer conference attendees four different educational tracks to choose from at the upcoming event: Sales, Marketing, Leadership and Service Plus. MDCE takes place Nov. 16-19 at the Orange County Convention Center in Orlando,
In a marine dealership, the service advisor position is often responsible for making or breaking the customer’s retail experience – and the service team’s work experience. That’s why it’s critical to employ someone that excels at advocating for both the
When you build a strong dealership culture in which employees feel vested in the business, it can unlock higher sales and profitability for even the most successful marine dealerships. At the 2014 Marine Dealer Conference & Expo, taking place Nov.
On May 13, the U.S. Coast Guard released its report on recreational boating statistics for 2013 and announced a new record low of 560 boating fatalities last year. The fatality rate per 100,000 registered boats was 4.7, down 13 percent
Reacting to a recent boating accident in New York, Rep. Steve Israel (D-NY) introduced H.R. 4642, the Boat Occupancy and Teaching Act, May 20. There are no co-sponsors and no action is currently being considered. The bill has been referred
On May 29, the House Committee on Natural Resources marked up H.R. 4742, the Strengthening Fishing Communities and Increasing Flexibility in Fisheries Management Act, with a vote of 24 (yes) to 17 (no). The bill was ordered for report to
Today, President Obama signed H.R. 3080, the Water Resources Research and Development Act, into law. The WRRDA conference report was originally presented to the President for signature June 3. President Obama had 10 days to sign or veto the act,
