Author: MRAA

Attend MDCE… For FREE!

During the month of May, MRAA is offering dealers who have already registered for the 2014 Marine Dealer Conference & Expo an opportunity to pass a $25 discount along to all their dealer friends through MRAA’s “May Referral Promo.” The

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Purchase MICD Custom Marketing Materials

The MICD Program offers customized marketing materials to help you promote your Certified status. Access to these materials, which include a brand-new, 6-foot-tall stand-up banner, is an exclusive MICD benefit. Certified Dealers receive stand-up banners and other customized marketing materials

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Discover Boating New Campaign Launch: It’s Official!

If you missed the all-industry webinar April 22 unveiling plans for the 2014 Discover Boating marketing campaign, CLICK HERE to download the full recording today. Learn more about the integrated marketing mix on tap for the national campaign this spring/summer.

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Leadership Course Available Online

The “King of Sales” Jeffrey Gitomer has transformed his popular “Little Book of Leadership” into an online course.   The course, which is available in the Personal Development section of the MRAA Interactive Virtual Training Center, is described as “real-world

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Seattle Boat Company Receives Recognition

Seattle Boat Company, with locations in  Seattle and Bellevue, Wash., was recently recognized as a 2014 Supporter of the Year by AtWork!, an organization whose mission it is to help people with disabilities be more productive, integrated and contributing members

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Industry Mourns Loss of Austin Boats Founder

Jeff Parker, the founder of Austin Boats and Motors in Austin, Texas, recently passed away unexpectedly. Moving forward, the business will be run by Parker’s son, Martin Boyer, and other family members. Parker was a strong dealer advocate, valued MRAA

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Registration opens for expanded MDCE

The 2014 dealer event will feature four educational tracks, two keynote addresses, and more dedicated expo hall time then ever before. ORLANDO – Today, organizers kick off the grand opening of registration for a Marine Dealer Conference & Expo that

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MRAA Members Earn Big With AquaPac Insurance Program

Members of the Marine Retailers Association of the Americas participating in the AquaPac Boat & Yacht Insurance Program earned more than $215,000 in combined revenue in 2013 — with the average dealership bringing in more than $3,700 — demonstrating that

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