Discover Boating, powered by MRAA and the National Marine Manufacturers Association (NMMA), continues publishing timely website content to engage new and experienced boaters, providing tips and information relevant to this time of year. In September, Discover Boating highlighted the top 10 fall boating destinations inspiring new on-water adventures and reinforcing that boating season extends past peak summer […]
MRAA News
Discover Boating’s Year-Round Campaign, Brand Experience Attracts New Consumers
The past 12 months saw the launch of the new Discover Boating strategy, taking the industry’s collective effort to expand the market for recreational boating from a six-month marketing campaign to a robust, year-round brand experience beginning with winter boat shows and continuing throughout spring and summer. Powered by the National Marine Manufacturers Association (NMMA) and MRAA, […]
2023 Expo Hall to Feature the Most Exhibitors and Largest Floor Space in Dealer Week History
MINNEAPOLIS, Oct. 23, 2023 – The Marine Retailers Association of the Americas (MRAA) announces that its annual Dealer Week Conference and Expo has set an all-time high for exhibitors, suppliers and manufacturers that have committed to display at the event held Dec. 4-7, 2023, in Tampa, Fla. The Expo Hall at the Tampa Convention Center […]
Discover Boating Launches Enhanced Boat Finder to Extend Brand Visibility through Boat Shows
With the 2024 Discover Boating boat show season on the horizon, now is the time to get your brands listed among competitors in Discover Boating’s Boat Finder — putting your boats in front of potential buyers before, during and after the show. This free tool, exclusive to Discover Boating boat show brands, features a new […]
MRAA Welcomes Aboard Seven New Partner Members
MINNEAPOLIS, Oct. 9, 2023 — The Marine Retailers Association of the Americas (MRAA) announces the addition of Avid Boats, DIAN Motors, LaVictoire Finance, NauticStar, OneSource Financial, Phoenix Trailers, and Renaissance Marine Group as Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that […]
NMLA’s 43rd Annual Marine Lenders Conference Sets Attendance Record
More than 200 attendees from 87 businesses and 37 first-time registrants connected September 24-26 at the Westin Hilton Head Island Resort in South Carolina The National Marine Lenders Association (NMLA) just wrapped up its 2023 conference in Hilton Head, S.C., drawing the largest number of attendees in more than 10 years. Headliners for the National […]
MRAA Adds 3 New Consultants to Enhance Dealer Certification Program
MINNEAPOLIS — The Marine Retailers Association of the Americas announces the addition of three new consultants within the Dealership Certification program, to meet participation demands and growth. Kurt Von Ahnen, Paula Crosbie and Dixie Morrow have partnered with the MRAA to facilitate Dealership Certification webinar series sessions. The consultants were selected because of their experience […]
MRAA, Outdoor Recreation Leaders Back Bill to Bolster Rural Communities, Outdoor Recreation Economy
MINNEAPOLIS, Sept. 13 – The Marine Retailers Association of the Americas (MRAA) and leading outdoor recreation organizations are backing Senator Michael Bennet and Congresswoman Melanie Stansbury’s newly-introduced Rural Outdoor Investment (ROI) Act. This bill provides much-needed support for rural communities seeking to build and plan for recreation economies. If passed, the ROI Act’s funding is […]
MRAA Educational Foundation Releases Call for 2023 Scholarships, Darlene Briggs Marine Woman of the Year Award
MINNEAPOLIS, Sept. 13 – The MRAA Educational Foundation has announced the call for nominations and applications for the 2023 Annual Scholarships and the 2023 Darlene Briggs Marine Woman of the Year Award. Scholarship recipients and the award winner will be presented this December at MRAA’s Dealer Week Conference and Expo in Tampa, Fla. Award information […]
MRAA Celebrates Record-Breaking Number of New Partner Memberships
MINNEAPOLIS, — The Marine Retailers Association of the Americas (MRAA) announces the addition of 15 new Partner Members in August, establishing an all-time high for a single month. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel […]