Tag: Dealer Certification

Data Shows Certified Dealers Outperform Non-Certified Dealers

The Marine Industry Certified Dealership Program is having a positive impact on the overall health and financial success of dealerships across North America. Data collected from dealerships in the United States and Canada by the research division of Robert W. Baird & Company demonstrates that Marine Industry Certified Dealerships, on average, outperform their Non-Certified counterparts […]

Member + MICD = Excellence

Most people are familiar with the phrase “Work smarter, not harder.” It’s a sentiment we strive to achieve in life and career. For Certified Dealers, membership in the Marine Retailers Association of the Americas serves to underscore the value of Certification, granting MICDs access to a whole host of benefits that help them further improve […]

What are the Advantages of Housing the MICD program on MRAATraining.com?

The MICD Program recognizes that in order for dealerships to want to become Certified, the process by which they go about earning the distinction must be as organized, easy-to-manage and painless as possible. That’s why MRAA has conveniently housed the entire Certification program, from start to finish, on MRAATraining.com/Certifications. Having the entire program available 24/7 online […]

Certified Dealers: Enjoy Exclusive Benefits, Coverage Enhancements on Insurance

The Marine Industry Certified Dealership Program has added a new benefit exclusively for Certified Dealerships. Participants at any level of the MICD Program are entitled to exceptional business insurance coverage through CNA, the exclusively endorsed insurance company of the Marine Retailers Association of the Americas. CNA has partnered with Norman-Spencer Marine Insurance, MRAA’s exclusively endorsed […]

MRAA Names Certification Development Manager to Help Grow MICD Program

The Marine Retailers Association of the Americas has brought Gerald “Jerry” Lofberg on board as its Certification development manager to oversee recruitment of new participants in the Marine Industry Certified Dealership Program. In his role, Lofberg will reach out to marine retailers on a regular basis, talking to them about the incredible value that the […]

Dealership Certification Goes Virtual

With the goal of streamlining the Certification process for North American marine retailers, the Marine Industry Certified Dealership Program recently launched a virtual Certification platform housed on MRAATraining.com that dealers can use to complete the entire program. Inside the system, MRAATraining.com/Certifications, dealers will find all the tools they need to get Certified. They can download […]

Certified Dealers: Register Additional Locations to Get Certified and Save

The Marine Industry Certified Dealership Program is making it easier and more affordable for Certified Dealers to register multiple locations for the MICD Fast Track and Recertification at a special program enrollment rate for all dealerships that seek to Certify or Recertify more than one location. Certified Dealerships will now pay $2,499 for the first […]

MICD Program Offers Marine Retailers Incredible ROI

The Marine Industry Certified Dealership Program provides marine retailers across North America with the tools they need to achieve business and operational excellence at their respective dealerships. But the program offers dealers much more than just standards and processes; Certification grants dealerships access to a host of exclusive benefits designed to help them save money, […]