• AI-Powered Insights Engine Built for Powersports, Marine, RV, Trailer and Golf Car Dealerships Built from 40+ years of dealership expertise and data from 4,500+ dealers, AI Command Center delivers real-time intelligence that helps dealerships move from reactive reporting to predictive decision-making. SALT LAKE CITY, UT – March 17, 2026
• How a Dealer Management System Makes the Difference By Ryan Kloppe – Associate Director, OEM Business Development, Lightspeed DMS, an MRAA Strategic Partner In the marine industry, cash flow is the financial lifeblood of your dealership. It’s what keeps the lights on, the service bays spinning and your team
MRAA Partner news: Dealers can instantly connect customers with Priority One using the Lightspeed platform St. Petersburg, FL (September 18, 2025) – Priority One Financial Services, a virtual F&I company for marine, RV, trailer and equipment dealers, recently announced an integration with Lightspeed dealer management system. Dealers can now instantly
• 7 Ways Tech Can Redefine Your Marine Sales and Customer Connections By Chris Dominis, Manager of Customer Success and Enterprise Engagement, Motility Software Solutions, an MRAA Platinum Partner Technology is reshaping the consumer shopping experience through personalization and 24/7 access to online offers. In the marine industry, this digital
Wake Forest, NC – Integrated Dealer Systems (IDS) is proud to announce the launch of IDS Marine, a division dedicated exclusively to serving the marine industry.
By Robert Grant, Associate Director of OEM Business Development, Lightspeed In the marine industry, dealerships are like the old Transformers cartoons — “there’s more than meets the eye” when it comes to running them. While selling boats is a foundational piece of the puzzle, having successful F&I operations is a
Elevate Communication, Marketing and Lead Generation for Your Marine Dealership By Bryan Tierney, Lightspeed Sales Engineer In today’s rapidly changing marine industry, communicating effectively with customers has become essential for success. With rising customer expectations and an increasingly digital-first approach, many marine dealerships are finding that texting offers a powerful
MINNEAPOLIS — The Marine Retailers Association of the Americas announced today that ZiiDMS is joining the Association for the first time as a Platinum Partner Member. Through Platinum Partner Membership, ZiiDMS supports the MRAA, its programs and the opportunities the association provides the dealer body in an effort to fuel
Because you’re involved in a dealership service department, you know what’s coming. It’s the chaos of spring launch season. And while pulling it off is a heavy lift for even the best-of-the-best service departments, it’s a huge opportunity for your team as well. An opportunity to kick off your customers’
MINNEAPOLIS — The Marine Retailers Association of the Americas announced today that Motility Software Solutions joined The Association as a Platinum Partner Member. With a Platinum Partner Membership, Motility Software Solutions displays support for the MRAA, its programs and the opportunities it provides to the dealer body. In an effort
