Tag: MRAA Partner News

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5 New Partner Members Join the MRAA

MINNEAPOLIS, March 31, 2025 — The Marine Retailers Association of the Americas (MRAA) announces five new Partner Members — Gtechniq Marine, Lahzo, Mannix Marketing, TruVideo and Shore Hitch — joined the association recently. Through Partner Membership, marine manufacturers, suppliers, and service providers showcase their dedication to the industry’s growth and

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Spectrum Color Commits to Platinum Partner Membership

BROOKLYN PARK, March 24 – The Marine Retailers Association of the Americas (MRAA) announces Spectrum Color commits to Platinum Partner Membership and will be exhibiting at Dealer Week 2025 in Tampa, Fla. As a Platinum Partner Member of the MRAA, Spectrum Color plays an essential role in supporting the growth

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Volvo Penta & MRAA Partner in Dealer Development, Training

• New initiative designed to equip dealers with expertise & tools to enhance service departments and drive business growth Volvo Penta is working together with the Marine Retailers Association of the Americas (MRAA) to increase its education offerings beyond Volvo Penta’s already robust library of trainings to help dealerships develop

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Discover Boating Boat Show Media Investment Increases

The 2025 winter boat show season begins this week, and the NMMA is working at full throttle with a board-approved 30% year-over-year increase in its media investment. The additional spend comes as NMMA aims to support the industry in navigating today’s evolving economic landscape and meet consumers where they are.

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MRAA’s Dealer Week Conference & Expo Continues its Momentum

• 4-Day Marine Event In Orlando Features Largest Expo Hall Ever MINNEAPOLIS, Dec. 19 – More than 1,400 marine industry professionals participated in the Marine Retailers Association of the Americas (MRAA) 2024 Dealer Week Conference and Expo, held Dec. 8-11 in Orlando, Fla., through either in-person attendance or Dealer Week

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2024 RECT Recap for Marine & RV Dealerships

Integrated Dealer Systems, and MRAA Education Champion, will host a Dealership Insights Forum at 11:30 a.m. (EST) on Friday, Dec 20. The topic of the discussion centers on 2024 Repair Event Cycle Time (RECT) Recap for Marine and RV dealerships. The forum will inspect RECT over the past year, exploring

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MRAA Introduces Dealer-Manufacturer Scorecard Program

The dealer-manufacturer relationship provides a critical link in the customer experience; MRAA’s Scorecard Program fosters meaningful conversations between the parties. ORLANDO – December 9, 2025 – The Marine Retailers Association of the Americas announced today the introduction of the marine industry’s first-ever Dealer-Manufacturer Scorecard Program. Designed to improve the customer

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Priority One Financial Services Announces Rollick Partnership

St. Petersburg, FL (December 4, 2024) – Priority One Financial Services, a full-service finance company for marine, RV, trailer and equipment dealers, recently announced a partnership with Rollick, the recreation industry’s leading customer engagement technology provider. The integration simplifies the customer’s path to purchase by connecting Rollick’s digital retailing technology with Priority One’s financing services. 

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