Tag: MRAA Press Releases

Apply for the 2021 MRAA Educational Foundation Scholarships

Prepare your dealership for 2021 success now.  Let the MRAA Educational Foundation Scholarships help you with the professional development of your employees through scholarships. Increase Technical skills:  Marine Trade Association Technical Scholarship    Improve Leadership capabilities: Kevin Lodder ScholarshipDuane Spader Leadership Development Scholarship   Nominate or apply for these scholarships by

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Kristen Frohnhoefer Named Darlene Briggs Woman of the Year

Kristen Frohnhoefer, President of Sea Tow Services International Inc. has been selected as the recipient of the thirty-four annual Darlene Briggs Marine Woman of the Year Award. The award was presented to Kristen by the 2019 award recipient, Sara Anghel, on Wedneday, Dec. 9, during the Marine Retailers Association of

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Barletta President Bill Fenech Issues MRAA Support Challenge

MINNEAPOLIS, MN — Barletta Boats President Bill Fenech has issued a challenge to marine industry businesses to “step up” and support the Marine Retailers Association of the Americas financially. Watch the video challenge here. In what has otherwise been a record-setting year for the boat business, the MRAA’s annual revenue

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MRAA launches virtual program for post-sale follow-up

In an environment where dealers are seeing unprecedented levels of activity and struggling to keep up, one area that can get missed is post-sale follow-up. To solve that issue and promote strong relationships with customers after the sale, MRAA today announced its new Virtual Business Development Center (vBDC) for dealerships.

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NMMA, MRAA Form Strategic Partnership to Expand Discover Boating

Grow Boating, Inc. merges into NMMA and Discover Boating Canada becomes part of NMMA Canada to allow for improved industry activation that leverages NMMA’s boat show portfolio and adds value to the industry’s investment in Discover Boating across North America   CHICAGO and MINNEAPOLIS —The National Marine Manufacturers Association (NMMA)

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MRAA Launches Customer Experience Education Series

MINNEAPOLIS —  July 6, 2020 — With first-time boat buyers flocking to boat purchases in record numbers and overwhelming dealers across North America, the buying and ownership experience is at risk. With this in mind, the Marine Retailers Association of the Americas has announced a new education series of insights

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Dealer Week Opens With Lowest Rate, Attendee Guarantee

MINNEAPOLIS – June 10, 2020 – The Marine Retailers Association of the Americas opened dealer registration today for Dealer Week 2020, to be held Dec. 8-11 in Austin, Texas, with a month of reduced rates, and a three-fold guarantee for attendees: Dealer Week will take place in 2020; if anyone

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