By Rob Grant, Associate Director of OEM Business Development, Lightspeed, an MRAA Strategic Partner For marine dealerships spring brings one of the most intense operational periods of the year. As temperatures rise, boat owners rush to prepare for the season, scheduling maintenance, addressing winter damage and resolving any lingering mechanical issues. For service departments, this […]
Day: April 3, 2026
Avoiding the ‘Spring Crush’: How Automation Can Level Your Service Load and Lower RECT
By Michele Howard, Pin-Up Marketing, an MRAA Platinum Partner Every service manager knows the feeling of the first 70-degree day. The phones start ringing simultaneously, the lot fills up overnight and suddenly, your Repair Event Cycle Time (RECT) begins to climb. The “Spring Rush” is a tradition in the marine industry, but it is also […]
Efficiency & Cycle Time: The Keys to Handling Spring Service Volume
By Erick Jauregui, Fixed Operations Training Manager at EasyCare, an MRAA Education Champion Efficiency and cycle time play a major role in handling spring service load. When your dealership’s technicians have the right information, confirmed parts and fewer interruptions, repairs move faster and your shop(s) stay on schedule. A streamlined process helps dealers increase capacity […]