• Discover Boating content helps new boat owners navigate the next steps as they prepare for their first boating season Throughout March, Discover Boating, powered by MRAA and NMMA, shared timely content connecting key holidays with boating. In celebration of Women’s History Month, Discover Boating’s website and social media channels featured “Women Making Waves” in […]
Author: Discover Boating
New Safe Boating Video Series
• Discover Boating, Progressive Insurance® partner to launch third installment of ‘Top Safe Boating Tips’ Discover Boating, powered by NMMA and MRAA, in collaboration with Progressive Insurance, is launching its third safety video series titled “Top Safe Boating Tips” this month. The five-part series covers crucial safety topics that all boaters need to be aware of for […]
Engaging New Boaters
• DiscoverBoating.com’s February Content Engages New Boaters In February, Discover Boating, powered by NMMA and MRAA, featured timely content that provides helpful tips and resources for new and existing boaters. February content included spotlighting Black-owned businesses in the marine industry in celebration of Black History Month. In addition to this article, Discover Boating featured these individuals throughout […]
Discover Boating Expands Roster of Real Boaters Telling Real Stories
During the Discover Boating Miami International Boat Show Industry Breakfast on Thursday, Feb. 15, NMMA President, Frank Hugelmeyer’s state of the industry address included a sneak peek of the growing list of real boaters sharing their real stories of life on the water as part of the industry’s Discover Boating “See You Out Here” campaign. […]
Discover Boating Drives Introductions Across Digital Touchpoints
To successfully achieve its mission, Discover Boating uses digital touchpoints, or introductions, to connect potential and current boaters with manufacturers and dealers.
Discover Boating Website Content Highlights Boat Show Experiences
Discover Boating kicked off the New Year with the beginning of boat show season and continued to provide exciting updates on all upcoming shows. In January, readers learned about exciting features at the Discover Boating Minneapolis Boat Show, Discover Boating New York Boat Show, and Discover Boating Louisville Boat, RV & Sportshow, which all occurred in January. Notably, […]
Discover Boating Content Engages Consumers
• Informative website content helps boaters connect with their passion for boating even during the winter months. Discover Boating’s website content continues engaging people who are seeking timely boating information, even during offseason. In December, as part of the site’s ongoing series of boating holiday gifts, DiscoverBoating.com published the Ultimate Boater’s Holiday Gift Guide: Top Gear […]
2024 Discover Boating Boat Shows Set to Kick Off
• The New Year of Boat Shows Begins Next Week in Atlanta, Boston and Chicago Kicking off the 2024 winter boat show season, in partnership with Progressive Insurance®, are the Discover Boating Chicago Boat Show, January 10-14, and Discover Boating New England Boat Show, January 10-14, and Discover Boating Atlanta Boat Show, January 11-14. To engage current boaters […]
DiscoverBoating.com Content Engages New, Experienced Boaters in November
Discover Boating continues to be a year-round, go-to resource for all things boating with helpful content that engages new and experienced boaters alike. In November, DiscoverBoating.com content focused on relevant tips during the holiday season and timely information about upcoming boat shows. November boating articles: Articles with page view growth in November (compared to Nov. […]
Discover Boating Dealer Finder — A Valuable Resource for Potential Boat Buyers
Since its launch last year, Dealer Finder, a tool on DiscoverBoating.com and DiscoverBoating.ca that helps consumers search for and directly connect with thousands of boat dealers across North America, has helped drive more than 33,000 referrals. Valuable Tool & Resource for ConsumersThe U.S. Dealer Finder has seen 50,000 pageviews and 37,000 unique users, and the Canadian Dealer Finder, which debuted over the summer, […]