• Discover Boating provides boating safety resources for industry stakeholders to educate customers Heading into the Labor Day holiday weekend, help promote boating safety by sharing resources and tips with your boating customers. Below is a collection of resources to share in showrooms, on websites and social media platforms so people can responsibly enjoy getting […]
In July, Discover Boating, powered by National Marine Manufacturers Association (NMMA) and the MRAA, featured new content to engage audiences. The fresh articles celebrated Pass the Handle and also featured windsurfing as a fun and unique on-water sport to try. Additionally, DiscoverBoating.com provided tips on snorkeling and diving from a boat to further highlight the various activities in which boaters can participate. […]
Discover Boating marketing efforts were in full swing July 12-14 at the star-studded 2024 American Century Championship (ACC), which draws tens of thousands of fans to Edgewood Tahoe Golf Course each year and more than one million television viewers. As a result of Discover Boating’s TV spots that aired during the tournament as well as through […]
Heading into peak summer boating season, Discover Boating website content is focused on providing a variety of safety and lifestyle-related resources, engaging current and new boaters in the U.S. and Canada with timely tips and reminders. To mark National Safe Boating Week last month, Discover Boating shared essential safety tips for boaters in a blog post and […]
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and MRAA, announced today the launch of its latest short film in the “See You Out Here” campaign, Beyond the Diamond: A Life of Boating, Fishing, and Family, featuring nine-time Major League Baseball all-star, Gary Sheffield. The video takes viewers on a day in the life […]
Discover Boating, powered by the National Marine Manufacturers Association (NMMA) and the MRAA, continues to generate valuable content for new and seasoned boaters alike. Discover Boating, through monthly emails and social media efforts, drives consumers to DiscoverBoating.com, sharing with them boating lifestyle content. Celebrating Earth Day and National Picnic DayIn April, Discover Boating celebrated Earth […]
USA Today announced the 10Best Readers’ Choice Awards including the Best Boat Shows of 2024. Among the honorees this year are the Discover Boating Minneapolis (ranked 10th), Atlanta (ranked 9th), Miami (ranked 6th) and Chicago (ranked 5th) boat shows. Here’s access to the official announcement and full list of 2024 award recipients. The top 10 winners for Best […]
Marine industry webinar: Why & How of Discover Boating, to share who the campaign is reaching, how it’s engaging today’s evolving consumer and why the brand is building long-term market share for boating.
• Discover Boating and Progressive Insurance® Debut New Episode in Safe Boating Video Series Discover Boating, powered by NMMA and MRAA, in collaboration with Progressive Insurance, launched its second safety video in the “Top Safe Boating Tips” series this week. The video titled, Fuel Up With Confidence: Top Tips for Responsible Refueling, covers essential practices, such […]
• Discover Boating content helps new boat owners navigate the next steps as they prepare for their first boating season Throughout March, Discover Boating, powered by MRAA and NMMA, shared timely content connecting key holidays with boating. In celebration of Women’s History Month, Discover Boating’s website and social media channels featured “Women Making Waves” in […]
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