• A Conversation with Jim Coburn, National Marine Lenders Association, about the 43rd Annual Statistical Report By Drew Mick, MRAA Research Specialist As a recreational marine dealer, it’s critical for you to have access to tools and analytics about market data so you can keep your business informed and adaptable.
• How simple changes to your inventory listings can garner more prospect attention, sell more boats and generate more cash flow. By Drew Mick, MRAA Research Specialist Excess inventory. For many, this is a painful reality. But what if a few strategic steps could turn that around? In the fast-paced
• Lenny Sims, VP Business Development/Strategy – Specialty Vehicles for J.D. Power and the MRAA Discuss Insights on the 2023 Q2 Marine Market Drew Mick, MRAA: April saw a small decline across all boat types in traffic views. Is there any reason for that dip? Lenny Sims: When we look
• Lenny Sims, VP Business Development/Strategy – Specialty Vehicles for J.D. Power and the MRAA Discuss Insights on the 2023 Q1 Marine Market By Drew Mick, MRAA Data Specialist Mick: Last time we spoke, you emphasized how 2022 was showing signs of “a return to the norm.” With what we
• Lenny Sims, VP Business Development/Strategy – Specialty Vehicles for J.D. Power and the MRAA Discuss Insights on the Current Marine Market By Drew Mick, MRAA Data Specialist Drew Mick: The overview suggests that boat values started 2022 high but then flipped in the latter part of the year. This
