Dealer Week 2022 theme

Dealer Week is Less Than 1 Month Away

• Annual MRAA Conference & Expo Runs Dec. 5-8 in Austin, Texas

MINNEAPOLIS, Tuesday, Nov. 8 – The countdown to the largest annual marine dealer education event is on, with less than a month until the kickoff of Dealer Week 2022 on Monday, Dec. 5, in Austin, Texas. Dealer Week is hosted each year by the Marine Retailers Association of the Americas and brings together boat retailers, manufacturers, suppliers, service providers and more professionals for a conference and expo dedicated to helping retailers – and, by extension, the industry — succeed in 2023 and beyond.

Registration has been tracking at record-setting levels leading up to the event. For those who are curious what’s driving all the interest, we’ve put together an overview of some of the highlights you can expect.

Economic Updates

Get the latest projections on where the economy is headed in 2023. Multiple experts will provide insights, including a Wells Fargo economist who will help kick off the conference during the Opening Ceremony.

Dealer Week 2022 theme
MRAA’s Dealer Week 2022 theme is “http://www.dealerweek.comDiscipline Amidst Disruption.”

A Focus on ‘Discipline Amidst Disruption’

The theme for Dealer Week 2022 is all about controlling the things you can in an unprecedented (and unpredictable) marketplace. Topics include customer experience, employee retention, high-performance teams, time management and much more.

Historic Expo Hall

See the latest models from a wide selection of manufacturers and meet with partners who are dedicated to dealer success. The Expo Hall at Dealer Week, the most-packed in history this year, is built around the education sessions because the exhibitors come prepared to be educational partners for the dealership attendees.

Networking Receptions

Dealer Week is hosted in December because it’s the only time of year attendees report they can take a moment to gather with their peers and focus completely on the business. As a result, the networking receptions often generate as many great ideas as the education sessions. This year will feature more opportunities to get together, including a Women in the Industry meetup in the Expo Hall hosted by Soundings Trade Only (and featuring a special themed cocktail) as well as other special drinks from partners like Pineapple Payments (you can take a guess what their themed drink includes).

MRAA Industry Celebration at Dealer Week 2022

Groovy Industry Celebration

To honor MRAA’s 50th anniversary, we are turning the clock back to 1972, the year the association was founded by boat dealers. A ‘70s-themed celebration — open to all Dealer Week attendees and made possible by KICKER Marine Audio — will feature food, drinks and a few surprises.  

To see a complete rundown of the event, and to register, go to Hotel information is also available, but reservations are recommended soon as hotel blocks at some nearby hotels have already sold out.


About Dealer Week

For 50 years, the Marine Retailers Association of the Americas has delivered world-class educational programming to dealers, retailers and service operations that power the boating industry and serve today’s boaters. Dealer Week exists to engage, energize and empower the dealer community. The MRAA envisions a brighter future for marine retail, and Dealer Week is the preeminent means for bringing that vision to life. Learn more at

About the Marine Retailers Association of the Americas

At the Marine Retailers Association of the Americas, we believe that for the marine industry to thrive, the retail organizations that interact with the boaters in their community must thrive. With that in mind, MRAA works to create a strong and healthy boating industry by uniting those retailers, providing them with opportunities for improvement and growth, and representing them with a powerful voice. For more information, visit or contact us at 763-315-8043.