
MRAA President Matt Gruhn Publishes New Book on the Future of Dealership Leadership
ANCHORING: The 9 Leadership Disciplines That Redefine Dealership Success provides a roadmap for navigating the changing realities of marine retail.

ANCHORING: The 9 Leadership Disciplines That Redefine Dealership Success provides a roadmap for navigating the changing realities of marine retail.
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Kendra Naile Didn’t Get the Job She Applied for and That Changed Everything

ANCHORING: The 9 Leadership Disciplines That Redefine Dealership Success provides a roadmap for navigating the changing realities of marine retail.

How Strong Customer Communication Helps Protect Margins By Ryan Kloppe, Associate Director, OEM Business Development, Lightspeed DMS, an MRAA Strategic Partner As part of the MRAA’s partner‑contributed education series, this
Monthly Dashboard Helps Boating Industry Track Early Consumer Awareness, Interest and Engagement Boat dealerships need to understand how consumer interest in recreational boating is growing and how well Discover Boating

By Michele Howard, Co-Owner of Pin-Up Marketing, an MRAA Platinum Partner As part of the MRAA’s partner contributed education series, this article guides boat dealers to use positioning, value messaging and
Stop Selling Payments, Start Protecting Margin By Shane Seys, Business Development Executive & Trainer, EasyCare, an MRAA Education Champion As part of the MRAA’s partner‑contributed education series, this article examines