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Dealer Week 2024 Registration Opens
• Early bird pricing launched for three-day, educational marine industry event in Orlando, Florida, helping dealers OUTPERFORM and stand out MINNEAPOLIS, July 17 – Many marine dealerships across North America view the industry as declining because of hampered marine retail …
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Data Mining & Projections
By Bob Bense, President & CEO, Superior Boat Repair & Sales For the 2025 model year order commitment, I’m looking at all the data available to me to help me project my 2025 model year commitment with my boat brands. This includes three critical steps, …
Navigating the Waters: Adapting Strategies in a Changing Market
By Jason Oakes, General Manager, Crestliner Boats Much like making sure you have enough life jackets for all passengers and double checking your supplies before heading out on the water, figuring out the best path forward for your business takes thoughtful planning to guarantee success. …
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