Dealer Development
Your business succeeds when your dealer network succeeds. You need an easy way to develop your dealers and the MRAA Dealer Development Program is here to help do just that. Engage with MRAA’s Dealer Development Program and educate your dealers through the vast variety of courses and programs that MRAA already has available.
Develop Your Dealer Network with MRAA.
As a manufacturer, you need a dealer network you can trust; a dealer network that is successful. The more educated and knowledgeable your dealers are, the more success they will see with your product. Work with MRAA’s Dealer Development team today to create your customer dealer development plan.
How To Support Your Dealers Through MRAA:
» Incentivize MRAA Membership, Dealer Week attendance, Dealership Certification or Position-Specific Certification
» Create a custom education program for your dealer network
» Host your dealer meeting or dealer event at Dealer Week
» Book MRAA’s subject-matter experts at your dealer meeting
» Host a mystery shop and associated training session
You Succeed When Your Dealers Succeed.
Don’t reinvent the wheel – let MRAA use its pre-existing world-class education, paired with your product knowledge to create a turnkey dealer development plan that increases your bottom line.
260+
Online Courses
19
Live Education Sessions at Dealer Meetings in 2023
10
Boat Brands Supporting Dealership Certification
11
MRAA On-Staff Educators
Education Topics For Your Dealers
What type of education do your dealers need the most? MRAA has you covered. Cherry pick the topics your dealers need and work with MRAA to refine the topics to your event’s theme or unique needs.
- Who is MRAA?
- Advocating for Dealers
- Preparing for 2025
- Lead Management 2.0
- Recruiting an All-Star Team
- Scenario Planning
- Service Department: Common Challenges and their Solutions
- Employee Onboarding
- Improve Closing Ratios
- Employee Training
- Set the Stage for Boat Show Season
- Succession Planning
- Sales Process
Don’t Wait – Schedule and exploratory call with our Dealer Development team.
You can go from feeling like you can’t quite connect with your dealers to getting them fully up to speed with the industry’s latest and greatest training!