MINNEAPOLIS, July 15, 2024 — The Marine Retailers Association of the Americas (MRAA) announces the addition of Impel and Zodiac Event Displays as its newest Partner Members.

Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the success of the marine industry. Support from Partners allows the Association to expand its offerings and create a positive, long-term impact on MRAA members’ business.

• Impel (Syracuse, N.Y.) offers an end-to-end customer lifecycle management platform that enables marine retailers of all sizes to deliver seamless customer experiences at every touchpoint.
• Zodiac Event Displays (Denver, Colo.) is a boutique branding agency specializing in soft signage and event marketing materials.

“We welcome Impel and Zodiac Event Displays as our newest Partner Members,” says Allison Gruhn, MRAA Vice President of Business Development. “These companies’ expertise in innovative AI technology and event marketing will elevate our dealer members’ customer interactions and brand experiences. Their support strengthens our mission to drive success in the marine industry.”

Dealer members are encouraged to explore the list of companies that actively support the MRAA across four partnership levels. View the complete list.

About the Marine Retailers Association of the Americas
At the Marine Retailers Association of the Americas, we believe that for the marine industry to thrive, the retail organizations that interact with the boaters in their community must thrive. With that in mind, MRAA works to create a strong and healthy boating industry by uniting those retailers, providing them with opportunities for improvement and growth, and representing them with a powerful voice. For more information, visit MRAA.com or contact us at 763-315-8043.