Kelly Enterprises named Partner Member of the MRAA

MINNEAPOLIS — Kelly Enterprises, a full service F&I and sales training and consulting company, recently signed on as a Partner Member of the Marine Retailers Association of the Americas.

“The addition of a consultant and trainer with such a depth of experience is an incredible asset for our association,” says Matt Gruhn, President of MRAA. “Jan Kelly has already contributed to the success of many of our members both through her role as a speaker at the Marine Dealer Conference & Expo and through projects completed for individual dealers. We look forward to working with her to provide members with additional resources and insights.”

Kelly Enterprises has long been interested in the health of the dealer body and the MRAA, and her involvement in the association will go much further than simply becoming a member. Among the contributions Kelly has already offered the association is a collection of articles for MRAA.com’s forthcoming Resource Center on topics such as aftermarket sales, F&I, the sales process, and dealership management, as well as her knowledge and expertise to assist MRAA members when possible.

“I am delighted to participate in an association that shares my passion for helping dealers build morale, streamline workflow and increase their bottom line,” says Jan Kelly, President of Kelly Enterprises. “MRAA’s work to spur dealership success makes it an ideal partner for my company.”

About Marine Retailers Association of the Americas

Celebrating its 40th anniversary in 2012, the Marine Retailers Association of the Americas is the only North American association dedicated to furthering the interests of boat and engine dealers and other marine-related retailers throughout North America. Under the umbrella of MRAA Rewards, the MRAA offers a host of cost-saving, revenue-generating, business-improvement, and professional-development benefits exclusively for its members. MRAA is the united voice of marine retailers. For more information, visit About Kelly Enterprises Kelly Enterprises, a division of JL Kelly Inc., is a full service F&I and sales training/consulting company for the auto, marine, motorsports and recreational vehicle industries. Founded by Jan Kelly in 1989, Kelly Enterprises delivers comprehensive training, consulting, and profit analysis services for dealerships and their allied business partners. The Kelly focus is on following a proven process to produce results that work to increase dealer profits, enhance customer satisfaction and build customer retention. For more information, visit www.jlkelly.com.