MINNEAPOLIS — MasterCraft Boat Company, a manufacturer of luxury inboard wakeboarding, water skiing, and wakesurfing powerboats, recently signed on as a Premier Partner Member of the Marine Retailers Association of the Americas.
“MasterCraft and MRAA share a passion for providing dealers with tools to raise their game,” says Parker Stair, VP of Sales and Marketing for MasterCraft. “Through our involvement with the association, we can help dealers gain access to educational events and resources to improve and grow their business.”
MasterCraft Boat Co. operates a single manufacturing facility located in Vonore, Tenn. Founded in 1968, MasterCraft has long been known for developing innovative products and features for the marine industry, particularly in the water sports niche.
“MRAA is thrilled to partner with MasterCraft, a company that produces one of the most well-recognized brands in our industry,” says Matt Gruhn, President of MRAA. “We are honored that they have chosen to support the dealer community through membership with MRAA. Together, we can build a stronger boating business.”
About the Marine Retailers Association of the Americas
The Marine Retailers Association of the Americas is the only North American association dedicated to furthering the interests of boat and engine dealers and other marine-related retailers throughout North America. Under the umbrella of MRAA Rewards, the MRAA offers a host of cost-saving, revenue-generating, business-improvement, and professional-development benefits exclusively for its members. MRAA is the united voice of marine retailers. For more information, visit