The Recreational Boating & Fishing Foundation (RBFF), an MRAA Partner Member, has announced two new hires and a new award for its Find Your Best Self campaign. Welcome JD Strong!RBFF today announced JD Strong as its new Sr. Director of Industry Engagement. With 20 years of executive leadership experience, Strong
• RBFF and Southwick Associates Find: Increasing women’s participation in fishing stands to provide an additional $1 billion in revenue to the sportfishing industry ALEXANDRIA, VA (May 18, 2023) – Female anglers pose a significant revenue opportunity for the fishing industry, according to new research from the Recreational Boating & Fishing
• Marketing campaign fueled by extensive research revealing women who fish are happier and healthier ALEXANDRIA, VA (May 2, 2023) – The Recreational Boating & Fishing Foundation (RBFF) this week launched the Take Me Fishing™ “Find Your Best Self on the Water” campaign to create awareness of fishing and boating
