MINNEAPOLIS, November 19, 2024 — The Marine Retailers Association of the Americas announces the addition of 1st Mate Logistics, Amplified People Solutions, Bonsai Media Group, Canopy Financial, Granfort USA Marine Distribution and My Financing USA as its newest Partner Members. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with […]
Tag: Marine Dealers
Ron Hoover RV & Marine Centers Acquires Master Marine in San Antonio, Texas from George Noyes
November 6, 2023 – Performance Brokerage Services, the leader in dealership buy-sell activity, announces the sale of Master Marine and Outdoor Living RV in San Antonio, Texas to Ron Hoover RV & Marine Centers. Performance Brokerage Services, North America’s highest volume dealership brokerage firm, is pleased to announce the sale of Master Marine and Outdoor […]
The Service Shuffle
A look at service department pain points and potential solutions from MRAA’s recent Pulse Report. To be an elite dealership, you need your Service & Parts Departments to follow and maintain a tight, structured schedule, yet remain flexible to effectively upsell and schedule future work to add cash flow. However, it’s not easy to be […]
RDS Reinsurance Symposium
INDIANAPOLIS – Relentless Dealer Services (RDS), recently announced its “RDS Reinsurance Symposium,” for auto, marine and RV dealerships. “Every day as our team travels throughout the country, we hear questions from dealers interested in learning the detailed opportunities with reinsurance,” said Jamison Carrier, RDS President. “We’ve designed this event specifically to answer those questions.” Although […]
Help Grow Your Marine Business with Marketing Tools from Discover Boating’s Industry Resource Center
Discover Boating, powered by NMMA and MRAA, offers an online resource center with a variety of valuable marketing materials dedicated to helping industry stakeholders engage nexgen boaters, nurture newcomers and elevate the customer service experience. B2B.DiscoverBoating.com is home to a variety of educational resources, consumer-facing tools, website content and campaign assets that can easily be shared on your […]
FTC Safeguards Rule Deadline Extended Six Months
• Dealers & Financial Institutions Must Comply by June 9, 2023 November 15, the Federal Trade Commission (FTC) announced that the deadline to comply with updates to the Safeguards Rule is now pushed back by six months, to June 9, 2023. Originally, businesses had to comply with the updated Safeguards Rule by December 9 of […]
Dealer Week is Less Than 1 Month Away
• Annual MRAA Conference & Expo Runs Dec. 5-8 in Austin, Texas MINNEAPOLIS, Tuesday, Nov. 8 – The countdown to the largest annual marine dealer education event is on, with less than a month until the kickoff of Dealer Week 2022 on Monday, Dec. 5, in Austin, Texas. Dealer Week is hosted each year by […]
Marketing to Current Marine Customers
• 5 Tips to Help Your Dealership Succeed in Marketing to Existing Customers from Boatline By Lori Stacy, CEO of Trader Interactive Today’s consumer buying environment is more competitive than ever, which is why retaining loyal customers is key. To keep up in this space, you may have to adjust current marketing strategies to better […]
New FTC Auto Rule: What Does It Mean for My Business?
By a 4-1 vote June 23, the FTC issued a notice of proposed rulemaking which if passed, will change the way you interact with your customers forever. The regulation, dubbed the “Motor Vehicle Dealers Trade Regulation Rule” would apply to cars, boats, motorcycles, and RVs, and is primarily aimed at removing deception and other unfair […]
RECT: Today’s No. 1 Customer Experience Metric
Your service department holds the key to a quality customer experience. With the twists and turns of every new season, the needs and demands of boater buyers and owners change. These evolving needs, of course, are brought on by the ever-changing economy, technological advances, product development, consumer sentiment and satisfaction, and experiences found elsewhere in […]