• Collaboration Needed in Conserving Rice’s Whales WASHINGTON, D.C. July 18, 2023 – The Marine Retailers Association of the Americas and other leading organizations representing the recreational fishing and boating industry urged the National Oceanic and Atmospheric Administration (NOAA) to reject a petition to establish a year-round 10-knot (11 mph) vessel speed limit and other […]
Tag: matt gruhn
Minnesota Passes Landmark Mandatory Boater Education Legislation
ST. PAUL, MINNESOTA, May, 31 – The Marine Retailers Association of the Americas (MRAA) celebrates the successful passage of Mandatory Boater Education Legislation in its home state of Minnesota. This landmark legislation marks a significant step towards ensuring the safety and well-being of boaters and all who enjoy aquatic recreation throughout the Land of 10,000 […]
Legislation Could Boost Economy; Help More Americans Access Outdoor Recreation
The reintroduction of America’s Outdoor Recreation Act in the 118th Congress boosts local and national economies and gives more Americans — especially those in underserved areas — greater access to green spaces, public lands and waters while not costing taxpayers money to implement.
MRAA Releases 8 Special-Edition Dealer Week Podcasts
MINNEAPOLIS, March 6, 2023 – The Marine Retailers Association of the Americas (MRAA) has released eight, special-edition The Boat Biz podcasts. Recorded at MRAA’s Dealer Week Conference and Expo in Austin, Texas, the special-edition podcasts feature eight distinct guests — two MRAA Strategic Partners (Boats Group and Lightspeed) and six MRAA Education Champions (Boatline, Elite […]
Discover Boating Recognized with 2022 Neptune Award for Best Integrated Marketing Campaign
Discover Boating’s “See You Out Here” campaign was recognized with a 2022 Neptune Award for best integrated marketing campaign.
Discover Boating’s See You Out Here Campaign Engages NexGen Boaters
Discover Boating’s See You Out Here’ campaign delivered more than 1.2 billion impressions, and the campaign helped drive more than 4 million visitors to DiscoverBoating.com and 1.5 million manufacturer referrals.
Dealer Week Secures Record Number of Early Registrations
• Number of Early Bird registrations for MRAA conference highest since Dealer Week launched; 70 percent ahead of last year’s pace MINNEAPOLIS, October 11, 2022 — Dealer Week, the annual conference of the Marine Retailers Association of the Americas, wrapped up its Early Bird signup period with a record number of both total dealer registrations […]
MRAA Launches ‘The Boat Biz’ Podcast
• New podcast aimed at highlighting insights, opportunities and actionable content for the marine industry MINNEAPOLIS, September 13, 2022 — The Marine Retailers Association of the Americas has launched an all-new podcast, titled “The Boat Biz,” focused on delivering insights, discussing opportunities and providing actionable content for the marine industry to act on. The Boat […]
RECT: Today’s No. 1 Customer Experience Metric
Your service department holds the key to a quality customer experience. With the twists and turns of every new season, the needs and demands of boater buyers and owners change. These evolving needs, of course, are brought on by the ever-changing economy, technological advances, product development, consumer sentiment and satisfaction, and experiences found elsewhere in […]