MRAA Releases 2025 Marine Retail Compensation Study to Help Dealers Strengthen Their Workforce

New research provides critical benchmarking insight into compensation, benefit and workforce structure across marine dealerships

MINNEAPOLIS, Jan. 30, 2025 — The Marine Retailers Association of the Americas (MRAA) has released the 2025 Marine Retail Compensation Study, delivering the most comprehensive, marine-specific analysis of dealership compensation and workforce trends available in the industry.

Cover of the 2025 Marine Retail Compensation Stud featuring the MRAA logo, title, and Readex Research branding on a blue water background.

Developed in partnership with Readex Research, the study was created and launched in response to ongoing workforce challenges across marine retail. It provides data-driven insight into compensation structures, benefits offerings and staffing trends across dozens of dealership roles, helping business leaders make informed decisions to attract, retain and develop top talent.

“The success of the marine industry depends on strong dealerships — and strong dealerships depend on strong people,” said Matt Gruhn, President of MRAA. “This study equips dealers with the intelligence they need to build competitive, sustainable workforce strategies.”

Exclusive Member Insights Into Marine Retail Compensation

The Executive Summary, offered exclusively to MRAA members and study participants, provides a high-level overview of key findings, including compensation ranges, benefit prevalence and workforce composition trends. The Compensation Study – Full Report, available for purchase by members and non-members, includes detailed role-by-role benchmarks, regional insights and deeper analysis to support strategic planning and decision-making.

The study reflects dealer-reported data from across North America and is the only compensation benchmarking resource tailored specifically to marine retail.

To learn more or access the study, visit Data Center – Marine Retailers Association.


About the Marine Retailers Association of the Americas (MRAA)
The Marine Retailers Association of the Americas is the trusted catalyst for success in the marine retail industry. Dedicated to fueling dealer growth and strengthening the boating experience, MRAA delivers industry-leading insights, expert guidance and proven solutions that assist marine retailers in navigating challenges and seizing opportunities. Through education, advocacy and innovative resources, MRAA empowers dealers to thrive, and help drive a stronger more sustainable marine industry. Learn more at MRAA.com.

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