Author: Liz Keener

Outsourcing Follow-Up Offers Fast, Reliable Response

You know follow-up is that last, important step in your sales process, but the July holidays have just passed, and you’re still busy and wondering how you could possibly find the time to follow-up yourself or hire someone else to do the job.   If you’re feeling overwhelmed by the

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Can’t Follow Up Yourself? Hire!

Now is the time to invest in your dealership’s customer experience. You can do this either by hiring a short-term, contract employee, or thinking long-term about a customer experience representative or manager to have on staff. You need someone who can run through your customer relationship management (CRM) log and

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Is Your Dealership Operating Safely?

Here we are on the cusp of summer. With Memorial Day weekend in the U.S. and Victoria Day in Canada unofficially kicking off the season, this is typically a busy time of year for dealers.   We hope this is a busy, revenue-generating time for you as well.   But

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Moving Beyond ‘The Way We’ve Always Done It’

Innovation is the creation of something new. And I have been extremely impressed with the innovation I’ve seen from dealers lately.   A few weeks ago, early in North America’s COVID-19 crisis, I read a blog. I wish I could remember which blog it was, but the point is it

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