• Plan Your Experience at the MRAA Conference in Tampa It’s not easy leaving your dealership behind and planning to fully immerse yourself — and perhaps many of your teammates — into the Dealer Week 2025 event. It can be
Find the Relaxation Station inside the Tampa Convention Center Expo Hall During Dealer Week
Plan Your 2026 Boat Show Strategy Now; Discover Boating Insights You used to be able to jam a bunch of boats into a booth space and count on people rolling in to check out the new inventory and deals. More
• A marine dealer celebrates employee tenure, turns retention into a competitive advantage Alpin Haus was founded as a ski shop back in 1964 by Bud Heck and John Daly. By 1987, boats were added to the outdoor recreational dealer’s
Going deeper — impactful marine-specific education By Liz Walz, MRAA Director of Learning Vision & Impact As a marine dealer, your time is precious, and your challenges are complex. You’re not looking for theory — you’re looking for training that
The Marine Retailers Association of the Americas (MRAA) recently attended the digitalNow 2025 conference by Sidecar — a premier gathering of association leaders focused on harnessing artificial intelligence to drive innovation and improve member engagement. Through immersive sessions and collaborative
By Chris Dominis, Manager of Customer Success & Enterprise Engagement, Motility Software Solutions, an MRAA Platinum Partner No matter what happens across the marine industry, one thing holds true — your team is your dealership’s foundation. Without a dedicated, well-equipped
• Why boat dealers should downshift as storage & winterization ramp up By Mitch Belter, Trucordia Marine, an MRAA Platinum Partner As the sales season winds down and storage and winterization pick up, the tempo inside boat dealerships often does
• KICKER style! Proven workforce tactics and 6 leadership tips to help you build culture and create community By Marilyn DeMartini, Marine Industry Marketer & Journalist Attrition is not a problem at KICKER. The average tenure at the company is
• Why proactive marine industry hiring strategies will set up your dealership for success By Amanda Funk, Founder, Compass Maritime Group, an MRAA Partner Building strong sales and service teams in the marine industry has become one of the biggest
Highlighting a workforce tactic based on expert guidance from SHRM HR leader Gloria Sinclair Miller, a previous Dealer Week educator Morgan Wallen put out a hit country song in 2021 titled “Bandaid on a Bullet Hole.” Essentially, his song croons
The Marine Retailers Association of the Americas (MRAA) celebrates an incredible achievement for our industry’s advocacy efforts — the industry’s political action committee, BoatPAC, has set a new all-time fundraising record! Thanks to the generosity of more than 400 donors
