May 31, 2023, Alpharetta, Georgia – Northpoint Commercial Finance has retained established marketing expert Wanda Kenton Smith of Kenton Smith Marketing as its official marine division marketing consultant. Kenton Smith brings 40 years of proven marine experience and award-winning performance across multiple industry sectors to assist Northpoint in undertaking a variety of initiatives including marketing […]
Tag: Around the Industry
Minnesota Passes Landmark Mandatory Boater Education Legislation
ST. PAUL, MINNESOTA, May, 31 – The Marine Retailers Association of the Americas (MRAA) celebrates the successful passage of Mandatory Boater Education Legislation in its home state of Minnesota. This landmark legislation marks a significant step towards ensuring the safety and well-being of boaters and all who enjoy aquatic recreation throughout the Land of 10,000 […]
Minnesota Passes Mandatory Boater Education Legislation
Program to equip boaters with the knowledge and skills to create safer waterways A bill, establishing a new Mandatory Boater Education Program, has been passed in Minnesota. The Marine Retailers Association of the Americas (MRAA) is delighted to celebrate the passage because a similar effort failed in the final hours in Minnesota’s 2022 legislative session. […]
New Episode of ‘Discover Boating Safety Basics’ Launches
During National Safe Boating Week (NSBW) May 20-26, Discover Boating launched a new episode in its five-part digital video series in partnership with Progressive® Insurance, “Discover Boating Safety Basics” to support ongoing efforts around boater engagement and retention. In episode two, “Celebrate Safely,” boaters learn simple tips to enjoy themselves on the water while prioritizing […]
MRAA, Dealers Share Concerns at American Boating Congress
WASHINGTON, D.C., May 16, 2023 – Last week, the recreational boating industry, including the Marine Retailers Association of the Americas, visited Washington, D.C., for the annual American Boating Congress (ABC) hosted by the National Marine Manufacturers Association. MRAA staff, members of the MRAA Board of Directors and several MRAA members brought marine industry issues to […]
Boaters Beware: E15 At Pumps This Boating Season
This boating season it is going to be imperative to pay attention at the pump, as an emergency waiver issued by the EPA will allow E15, a harmful fuel for boat engines, to be sold throughout the summer. E15, or gasoline that uses a 15 percent ethanol blend, is a widespread, common fuel type that […]
Discover Boating Boat Shows Build Marketing Momentum
The 2023 winter/spring show season presented the opportunity to expand awareness for boat shows and recreational boating, uniting Discover Boating and boat shows nationwide under one umbrella. Through Discover Boating’s marketing and PR efforts, millions of consumers were reached through a broad spectrum of channels to retain core boaters and boat show customers, while attracting […]
Northpoint Commercial Finance Advances as MRAA’s Newest Strategic Partner
• Northpoint steps up its support of MRAA’s mission through enhanced membership and Dealer Week participation MINNEAPOLIS — Northpoint Commercial Finance has significantly increased its support of the Marine Retailers Association of the Americas, MRAA’s mission of supporting dealers and the Dealer Week annual Conference & Expo as a Strategic Partner — the highest level of […]
Female Anglers Pose Significant Revenue Opportunity for Fishing Industry
• RBFF and Southwick Associates Find: Increasing women’s participation in fishing stands to provide an additional $1 billion in revenue to the sportfishing industry ALEXANDRIA, VA (May 18, 2023) – Female anglers pose a significant revenue opportunity for the fishing industry, according to new research from the Recreational Boating & Fishing Foundation (RBFF) and Southwick Associates. […]
Marine Industry Association of Central Florida Helps Dealers Thrive with MRAA Membership
MINNEAPOLIS, May 16, 2023 – The Marine Retailers Association of the Americas (MRAA) announces that it has added 15 new Bronze Members because the Board of Directors of the Marine Industry Association of Central Florida (MIACF) approved a new benefit for all MIACF Members that includes a free, 1-year membership to the MRAA. “The Marine […]