MIAMI, February 15 – The Marine Retailers Association of the Americas (MRAA) has announced that Aimie (AI for Marine Industry Education), its artificial intelligence-powered content delivery system for boat dealers, has earned the Best Use of AI 2023 Neptune Award. “It’s inspiring for the MRAA to receive a Neptune Award for Aimie because she delivers […]
Tag: MRAA Member News
MRAA Board Approves 2024 Advocacy Priorities
Minneapolis, February 14 – The Marine Retailers Association of the Americas’ (MRAA) Board of Directors recently approved its 2024 legislative and regulatory advocacy resolutions as recommended by the Advisory Council of Marine Associations (ACMA). The advisory council and its annual resolutions are an integral part of the MRAA’s advocacy efforts. ACMA was created to advise […]
Discover Boating Drives Introductions Across Digital Touchpoints
To successfully achieve its mission, Discover Boating uses digital touchpoints, or introductions, to connect potential and current boaters with manufacturers and dealers.
MRAA Members may be Eligible for Share of $5.5 Billion Payment Card Settlement
If your business accepted payment from Visa and Mastercard payment cards between 2004 and 2019, you can file a claim for your portion of the $5.5 billion Payment Card Interchange Fee settlement. MRAA was contacted by the court-approved outreach team in order to ensure MRAA members are aware of the settlement and how to file […]
Strengthen Your Service Department
Service Managers face tremendous challenges every day. They confront workforce shortages, wavering efficiency and concerning proficiency numbers, increasing repair event cycle times, teamwork issues, quality control problems, lowering customer satisfaction scores and so much more. And to make it even more painful, there just hasn’t been a true training pathway to help them to overcome […]
Premier Marine Commits to Platinum Partner Membership with MRAA
Premier Marine has joined the MRAA as a Platinum Partner Member, helping to support the association, its programs and the opportunities it provides the dealer body in an effort to fuel marine industry success.
Avalon Pontoons Joins MRAA as a Platinum Partner
MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Avalon Pontoons has joined the MRAA as a Platinum Partner Member. Through Platinum Partner Membership, Avalon Pontoons supports the MRAA, its programs and the opportunities the association provides the dealer body to fuel the industry’s success. Commitments from Platinum Partners like Avalon allow […]
Savannah Boat Works Commits to Supporting MRAA Through Platinum Partnership
MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Savannah Boat Works has joined the MRAA at the Platinum Partner Membership level. Through Platinum Partner Membership, Savannah Boat Works supports the MRAA, its programs and the opportunities the association provides the dealer body in an effort to fuel the success of the […]
Native Rank Joins the MRAA as a Partner Member
MINNEAPOLIS — The Marine Retailers Association of the Americas (MRAA) announces the addition of Native Rank as a new Partner Member. Marine manufacturers, suppliers and service providers, through Partner Membership, commit to aligning their brands with the programs and opportunities that MRAA offers in its efforts to fuel the success of the marine industry. Support […]
22 Dealers Named Great Dealerships to Work For
• Marine Industry Awards Honor Dealers at MRAA’s Dealer Week MINNEAPOLIS, Thursday, Dec. 7 – The Marine Retailers Association of the Americas (MRAA) has named this year’s marine industry Great Dealerships to Work For. The dealerships were honored on Wednesday, Dec. 6, at Dealer Week 2023, the association’s annual conference and expo, in Tampa, Fla. […]