Tag: MRAA Member News

New Safe Boating Video Series from Discover Boating

• New video (E1S4) of the boating safety series offers tips for boaters on preparing their boat for new season ahead Discover Boating, powered by the NMMA and the MRAA, is helping you to engage your customers, offering a series of boating safety video that educate and connect with the

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Spectrum Color Commits to Platinum Partner Membership

BROOKLYN PARK, March 24 – The Marine Retailers Association of the Americas (MRAA) announces Spectrum Color commits to Platinum Partner Membership and will be exhibiting at Dealer Week 2025 in Tampa, Fla. As a Platinum Partner Member of the MRAA, Spectrum Color plays an essential role in supporting the growth

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Dealer Finder Tool Increases Introductions

Discover Boating’s Dealer Finder tool continues driving potential boat buyers to dealer sites in the U.S. and Canada. The number of introductions to dealers from the U.S. Dealer Finder is up 26% year over year, and Canadian Dealer Finder introductions have increased 48% since this time last year. As today’s consumer buying

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Regulatory Notice – Corporate Transparency Act Update

In the long saga that is the reporting requirements put forth under the Corporate Transparency Act (CTA) we have yet another update. On Feb. 27, The Financial Crimes Enforcement Network (FinCEN) announced that it would not issue fines or penalties for any business that does not file Beneficial Ownership Information

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2025 Boat Show Update

• First Winter Boat Shows of 2025 Attract Buyers, Bring Optimism for Early Signs of Return to Sales Growth The Discover Boating Atlanta, Chicago and New England boat shows, in partnership with Progressive Insurance®, drew in more than 65,000 buyers and boating enthusiasts last weekend, eager to shop deals on

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MRAA Announces 2025 Board of Directors

MINNEAPOLIS (Jan. 21, 2025) – The Marine Retailers Association of the Americas announces Joe Lewis as Chairman and four new additions to its board of directors. Lewis of Mount Dora Boating Center and Marina in Mount Dora, Florida, is the longest serving board member, having been on the MRAA Board

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Guide Your Customers’ Boat Show Journey

Let’s play a game of “Would you rather?” Would you rather your customers have to rely on the radio ad spot to understand a boat show or create a custom publication that walks them through a boat-show journey? Would you answer change if I told you that the custom publication

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Discover Boating Boat Show Media Investment Increases

The 2025 winter boat show season begins this week, and the NMMA is working at full throttle with a board-approved 30% year-over-year increase in its media investment. The additional spend comes as NMMA aims to support the industry in navigating today’s evolving economic landscape and meet consumers where they are.

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