• Implementable Goals for Your Dealership to Get Your Cash Flowing with Force By Bernie DeGraw, MRAA Senior Education Developer Isn’t it amazing how obstacles rarely stop water? Water finds a way, around, over, sometimes under and sometimes right straight through. Obstacles usually don’t stop water. Flatness — a plateau
ORLANDO, July 23 – The Marine Retailers Association of the Americas (MRAA) and the American Sportfishing Association (ASA) announced a partnership to create an Education Hub for ASA member organizations. Unveiled at ASA’s International Convention of Allied Sportfishing Trades (ICAST) show in Orlando, Fla., the new custom training hub will
• MRAA adds a new education course on MRAATraining.com to help its Members improve at gaining customers in a softer market Chances are you or someone on your sales team has used the term “tire kickers” during your sales meetings conversations.The slang term, which carries with it a negative connotation,
Fifteen world-class educational courses from MRAA’s 2023 Dealer Week Conference and Expo are now available on MRAATraining.com. MRAA Gold and Silver Members have immediate viewing access. The topics include best practices for selling value and experience; turning boat inventory faster; fixing poor communications; and more. Dealer Week 2023 includes tactics
As a business leader, you probably have mile-long list of stories you could share regarding your hiring successes and failures, and other issues you’ve experienced within workforce management over the years. Dealers have shared stories with our team of being ghosted altogether by a new hire to dismissing someone from
“If you were to recommend three courses for a service department, what would you suggest?” This recent question popped up in one of the MRAA internal Slack conversations asking our entire team for their suggestions. We get regular questions about top courses from our our dealer members and MRAA staff
