MINNEAPOLIS — The Marine Retailers Association of the Americas announces that VRZ Consulting has increased its MRAA support level to a Platinum Partner Member and Dealer Week Host.
VRZ Consulting supports the MRAA’s programs and opportunities provided to the dealer body in an effort to fuel the success of the industry. Commitments from Platinum Partners and Dealer Week Hosts like VRZ allow for the expansion of MRAA’s offerings to create a positive, long-term impact for members.
Valerie Ziebron, founder of VRZ Consulting located in St. Augustine, Fla., is recognized within the marine industry for her service department expertise. She is a longtime favorite educator for her easy-to-apply ‘Golden Nugget’ best practices and engaging workshop sessions. This year, Valerie will host the Service & Parts Pathway classroom at Dealer Week 2023. Additionally, she will share insight and knowledge about what dealerships can do to “flip the switch” from being reactive to proactive, with the firm belief that to be profitable, you must be proactive. Learn more about MRAA’s Dealer Week educational lineup, here.
“Helping marine dealerships build customer loyalty and profitability while reducing stress is a passion that VRZ shares with MRAA. I’m so excited to be a Platinum Partner and Dealer Week Service Host,” says Ziebron. “Every year we say, ‘this year is the best!,’ and truly the bar keeps getting higher. That’s what happens when you work with people who are so committed to bringing excellence to the marine industry. I so look forward to seeing you there.”
“We are delighted to welcome Valerie back as a Dealer Week Educator and Platinum Partner Member,” says Allison Gruhn, MRAA VP of Business Development. “I have full confidence in her ability to lead and guide our dealer attendees to greater success at Dealer Week 2023 and I look forward to our continued partnership.”
About VRZ Consulting
Valerie Ziebron started in the automotive industry in 1989. She was a sales trainer for General Motors and a service trainer for Chrysler. More than 20 years ago she started working in the marine industry and has been hooked ever since! Ziebron and her team have worked with thousands of dealership and OEM professionals across North America. VRZ specializes in what dealerships and OEMs can do to grow employee satisfaction, customer loyalty and profitability. To learn more, visit www.vrzconsulting.com, or contact vrzconsulting@yahoo.com, (+1) 313-506-8069.
About the Marine Retailers Association of the Americas
At the Marine Retailers Association of the Americas, we believe that for the marine industry to thrive, the retail organizations that interact with the boaters in their community must thrive. With that in mind, MRAA works to create a strong and healthy boating industry by uniting those retailers, providing them with opportunities for improvement and growth, and representing them with a powerful voice. For more information, visit MRAA.com or contact us at 763-315-8043.