• Promotional Resources to Boost Your Dealership’s Show Success
With the flip of the calendar to December 2025, the 2026 Discover Boating boat show season is coming fast! Your customers need a reason to get excited and a voice they can trust. Moreover, they’re looking for guidance on what’s new and why they should attend. To help you build that early hype, Discover Boating released a refreshed Boat Show Toolkit with plug-and-play graphics, logos and social assets made for industry partners. Use it to spark interest, boost awareness and get more customers through the show doors.



Connect with Customers
You want more customers at the show. They want a reason to get there. This toolkit helps you connect those dots. The 2026 Discover Boating boat show schedule kicks off with the Discover Boating New England Boat Show®, in partnership with Progressive® — Jan. 7–11, 2026. A total of 10 shows will happen in 2026, running from January to September. View the complete boat show calendar here.
Related Discover Boating Links:
- Explore the promotional toolkit: https://b2b.discoverboating.com/toolkit/boat-show-partner-toolkit.aspx
- Read the complete NMMA announcement: www.nmma.org/press/article/25312
Discover Boating is powered by the NMMA and MRAA.


