Learn how to get the most out of your service department at the 2012 Marine Dealer Conference & Expo. Here are overviews of two of the sessions to be included in the Service & Marina Track at this year’s event, to be held Nov. 11-14 in Orlando.

Tuesday, November 13

Winning the War for Trades Talent, by Neal Harrell
As the boating market begins to recover, are you finding it more and more difficult to recruit skilled workers for your service department? Make sure to attend this session. You will learn tactics your dealership can employ to recruit, train and retain a high performance team.

Taking Your Service Department to the Next (Profit) Level, by Valerie Ziebron

If you’ve survived this recession, you probably have a decent service department. You measure technician efficiency. You track customers’ satisfaction with the service experience. And you probably make a little profit for the dealership in the process. But chances are you’re still leaving money on the table, right? This session can help. You will uncover strategies for turning your service department into a high performance profit machine.

 

MRAA Members save $50 PER EMPLOYEE off of the regular registration rate!

 

The event brochure, complete with individual session info, is available here.

To take advantage of the $399 Early Bird* rate, click here to register.

*Early bird rate is valid until September 14, 2012. Beginning September 15, 2012, standard registration rate is $449. MRAA members will still receive a $50 discount, but the discount will be taken off of the $449 rate.