• New Powerful Suite of Services Helps Boat Builders, Dealers and Chandleries Identify Concrete Leads and Compete in a Crowded Marketplace
Partner Press Release
Santa Monica, Calif. – MDS Brand, industry-leader in boat builder and dealer technology solutions, announced today the next revolution in lead generation tools with the release of its Visitor Reveal Suite. Comprised of the three breakthrough offerings – Visitor Reveal™, Footprint ID™ and DataFuel™ – the MDS Brand Visitor Reveal Suite helps businesses identify, enrich and activate audiences in ways never seen before – in any industry.
Statistics show that 98% of website traffic refuses to fill out contact forms. Visitor Reveal unmasks anonymous visitors with incredible detail unlocking contact data and other key demographic insights. This allows businesses to precisely target high-intent customers, promoting engagement with shopping leads directly, before they have the chance to research competition. Visitor Reveal data can be used to automate follow-ups so that sales teams can be proactive in contacting and qualifying leads.
With application that extends from the website to the real word, Footprint ID delivers unparallelled insights and contact data for foot traffic in physical locations. Whether in dealerships, brick and mortar shops or boat show booths, the foot traffic intelligence provided by Footprint ID lets users track and identify people that visit a specified location and compare it to other locations. Turning insight into opportunity, sales teams can now more effectively engage buyers who visit their businesses as well as identify those that are visiting the competition. The powerful solution can also be configured with geo-targeted alerts for when potential leads are on site and allows precisely targeted online ads based on physical behavior.
Significantly enhancing the data collected by Visitor Reveal and Footprint ID, DataFuel processes contact information to clean and enrich leads that are captured, removing duplicates, fixing formatting issues and validating contact information. It fills in email addresses, phone numbers, demographics and behavioral signals and allows users to maintain a high-quality database for better targeting and personalization, ensuring sales outreach is accurate, timely and relevant.
“Advertisers, marketers and sales staff are constantly trying to identify and qualify leads for more effective and targeted outreach,” said Amir Danaei, President and Co-founder, MDS Brand. “We have unlocked the secret to identifying this information without the need for form-based data collection for people that visit your website or walk onto your lot. This technology is a complete game changer that can easily be integrated into existing systems, letting your business get ahead of the competition and in front of your customers for service and attention that is second to none.”
The Visitor Reveal Suite is available as a complete solution or as individual components with a traffic-based pricing model which translates to some of the most highly competitive costs-per-lead in the industry. The suite is compliant with the latest data privacy and regulations and is approved for use throughout the United States.
To learn more about the Visitor Reveal Suite, or more information on MDS Brand or the complete line of MDS technology solutions, please visit mdsbrand.com.
About MDS Brand
MDS Brand leads the digital marketing space for Boat Dealers and OEMs, offering a suite of services designed to enhance online engagement and sales. Our Boat Configurator stands at the forefront, delivering a unique and customizable shopping experience. We enhance this with tailored website design, efficient CRM systems, and robust SEO and PPC strategies to maximize visibility. Our Virtual BDC and targeted call campaigns further bolster sales and customer interaction. Through these cohesive services, we aim to revolutionize digital marketing in the boating industry, driving innovation and results for our clients.
