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Varatti Advances to MRAA Boat Brand Partner
Boat Manufacturer to Exhibit at Dealer Week 2026
June 2, 2026
Boat Manufacturer to Exhibit at Dealer Week 2026
Webinar takeaways from IDS Marine, an MRAA Education Champion Published by MRAA as part of its partner-contributed education series for marine retailers. This partner-contributed webinar recap explores why service visibility matters to marine dealership performance. It explains how repair event cycle time, warranty delays, parts availability and technician productivity can
• Dealer Week 2025 Exhibitor to Help Fuel Dealer Success MINNEAPOLIS — The Marine Retailers Association of the Americas (MRAA) announced that Sea-Legs, the Minnesota-based manufacturer of the original “pontoon lift that goes where you go,” joined the association as a Platinum Partner and was a Dealer Week 2025 Exhibitor.
• Webinar: MRAA Education Champion IDS Marine & PCLM Business Solutions Host Free Webinar — April 14 Guessing why your customers boats are sitting longer than they should is not the approach your service department needs. You have a lot of service data at your disposal, so knowing how to
Dealer Week 2026 is gaining significant industry momentum, as a growing roster of exhibitors aligns to support boat dealers with education, technology and business solutions.
• AI-Powered Insights Engine Built for Powersports, Marine, RV, Trailer and Golf Car Dealerships Built from 40+ years of dealership expertise and data from 4,500+ dealers, AI Command Center delivers real-time intelligence that helps dealerships move from reactive reporting to predictive decision-making. SALT LAKE CITY, UT – March 17, 2026
• Practical Insights From Auction Networks, Brokerage & Consignment Partners & OEM Program Reps By Michele Howard, Co-Owner of Pin-Up Marketing, an MRAA Platinum Partner Pre-owned boats are far more than a backup plan when new inventory is tight. They represent a valuable margin opportunity, a source of showroom traffic
MINNEAPOLIS, March 10, 2026 — The Marine Retailers Association of the Americas (MRAA) announced that 11 companies made a commitment to the association as Standard Partners through the end of January. The addition of these companies expands the network of organizations that support the marine industry and the retailers who
• Expands Spectrum Gel Training Programs By James Mitchell, Managing Director Spectrum Color Spectrum Color’s journey began with a strong focus on direct marketing to boat manufacturers, which helped us build valuable industry relationships and gain access to exclusive dealer meetings and detailed color data. These early advantages laid the
By Dustin Hunt, Director, Dealer Sales & Support, Rollick, an MRAA Platinum Partner Boat shows remain one of the most powerful opportunities for marine dealers to connect with in-market shoppers. Attendees arrive ready to explore new boats, ask questions and picture themselves on the water. Yet while the excitement on