The Marine Dealer Conference & Expo will offer conference attendees four different educational tracks to choose from at the upcoming event: Sales, Marketing, Leadership and Service Plus. MDCE takes place Nov. 16-19 at the Orange County Convention Center in Orlando, Fla. This year, MDCE organizers decided to up the total number of tracks at the […]

In a marine dealership, the service advisor position is often responsible for making or breaking the customer’s retail experience – and the service team’s work experience. That’s why it’s critical to employ someone that excels at advocating for both the dealership and the customer. At the 2014 Marine Dealer Conference & Expo, taking place Nov. […]

When you build a strong dealership culture in which employees feel vested in the business, it can unlock higher sales and profitability for even the most successful marine dealerships. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., leadership guru John Spence will present dealers with the tools they […]