MINNEAPOLIS – Marine Dealer Technologies, a web-based tech company offering cutting-edge tools for dealers, has signed on as a Partner Member of the Marine Retailers Association of the Americas.

“With the rapid expansion of technology over the past few years, the marine industry is experiencing somewhat of a shift in finding tools that offer a competitive edge,” says Kris Thayer, President of MDT. “We want everyone in this industry to succeed, and for that to happen we have to work smarter. Supporting the tools the association offers, while creating innovative digital tools ourselves is an approach that will certainly result in a well-equipped industry.”

MDT is a company that focuses on creating web-based solutions for dealers. The company’s goal has always been dealer centric—help those who sell and buy boats to make the process cleaner, simpler, and more efficient. Their newest product, the Digital Showroom Manager is one of a number of tools that helps fulfill this goal.

“MDT has a strong desire to support the marine industry and its dealers, a key objective of the MRAA for more than 40 years,” says Matt Gruhn, President of the MRAA. “Thayer, a dealer himself for more than 25 years, understands the full spectrum of dynamics in the showroom and in the boating business at large, and puts that experience to work in his technology company. We’re excited to welcome them to MRAA Membership.”

About Marine Retailers Association of the Americas

The Marine Retailers Association of the Americas is the only North American association dedicated to furthering the interests of boat and engine dealers and other marine-related retailers throughout North America. Under the umbrella of MRAA Rewards, the MRAA offers a host of cost-saving, revenue-generating, business-improvement, and professional-development benefits exclusively for its members. MRAA is the united voice of marine retailers. For more information, visit www.MRAA.com.