Author: MRAA

Merv Wood Added to MICD Team as Consultant

Mervyn Wood recently joined the MRAA team as a consultant for the Marine Industry Certified Dealership Program. Born in England and now a full-time resident of Tampa Bay, Merv comes to MRAA after more than 30 years in the automotive business — which included owning or partnering in dealerships across several southern U.S states. “Having […]

See How MICD Elevated Action Water Sports

Jerry Brouwer has spent his career in the boating industry and currently owns Michigan-based Action Water Sports. All three of Jerry’s locations have completed the MICD Program journey, and Jerry recently sat down to talk candidly about the boost his business has enjoyed as a result. “One thing I’ve found about being Five Star Certified, […]

Bob Longstreth Rejoins MICD as Consultant

Bob Longstreth has rejoined the Marine Industry Certified Dealership Program and will immediately begin huddling with boat dealers engaged in the Certification process. A resident of southeast Michigan, Bob previously served as the national sales director for Mr. Norm’s Sport Club and as a consultant for Five Star Solutions.              […]

MRAA and Spader Business Management Partner on Virtual Training

Led by Spader Business Management President John Spader and divided into eight separate chapters, “One Dollar Empowerment©” headlines the group of new offerings. Not only will this virtual course strengthen a dealer’s core understanding of financial metrics, but it also will allow subscribers to initiate important financial conversations with their team regarding such topics as […]

Marine Industry’s Political Action Committees Merge

Federal Elections Committee grants final approval to merger of MRAA and NMMA political action committees WASHINGTON, DC — The Marine Retailers Association of the Americas and the National Marine Manufacturers Association have merged their political action committees to form one voice for recreational boating on Capitol Hill.  BoatPAC, the recreational boating industry’s political action committee, […]

Popular Digital Marketing Master Series Returns for Third Year

The Marine Retailers Association of the Americas and ARI Network Services (ARI) have extended their partnership and for a third consecutive year will offer MRAA members a popular series of cutting edge marketing webinars throughout 2016. Approximately eight webinars, each designed to compliment marketing efforts of all budgets, will take place during the year and […]

Member Spotlight: Andrea Chase

Sea Ray of Cincinnati was recently recognized (again) as one of Boating Industry Magazine’s “Top 100 Dealers.” Talk a bit about the secret sauce over there and what it means to the team to be included amongst the industry’s heavyweights. Our team is extremely proud to be a Top 100 Dealer again for the 10th consecutive […]