Author: MRAA

Energize and Empower Your Employees at MDCE 2014

With day-to-day dealership operations requiring so much attention to detail and focus on the minutia of each individual sale, it’s easy to overlook a key factor to overall dealership success: The investment, engagement and satisfaction of your employees. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., MDCE favorite […]

Build a Service Dream Team

In order for a dealership to achieve industry-leading customer loyalty and profitability, it must employ a highly effective service team. Many dealers are finding that to be a challenge today. Not only are they struggling to find qualified technicians to fill open positions, but increased competition also makes it more difficult to retain employees. At […]

Turn F&I Objections Into Opportunities at MDCE 2014

Providing dealership customers with finance and insurance options when they buy a new or pre-owned boat can be a big boost to your business’ bottom line. But when buyers opt for outside F&I products, dealers lose out on a major profit center; additionally, customers miss a golden opportunity to secure excellent, marine-specific coverage and protection […]

Bills Introduced on Boat Occupancy Standards

Responding to a boating fatality in New York, two similar bills have been introduced in the House of Representatives and Senate that would require a maximum passenger capacity placard be posted on recreational boats. On Aug. 1, Sen. Charles Schumer (D-NY) introduced S. 2774, the Boating Capacity Standards Act. The bill gives the U.S. Coast […]

EPA Submits RFS For Approval

The U.S. Environmental Protection Agency sent its final Renewable Fuel Standard rule on volume obligation to the Office of Management and Budget for interagency review in late August. OMB reviews all agency-written rules prior to finalization to ensure compliance with administration policy. It’s expected the review process at OMB will take several months to complete. […]

GLRI Funding to Target Harmful Algae Blooms

The U.S. Environmental Protection Agency announced Sept. 3 that the Great Lakes Restoration Initiative will provide almost $12 million to federal and state agencies to protect public health by targeting harmful algae blooms in western Lake Erie. The funding is additional money that builds on current efforts to reduce algae blooms. The problems reached critical […]

Hill Looks Toward Quick September Session

After a five-week recess, Congress returned to work Sept. 8 with the hope of averting a government shutdown before rushing back to the campaign trail. With many close elections anticipated and Congressional approval ratings in the single digits, Congressional members are currently spending more time trying to get reelected than they are on legislative work. […]

Learn How to Outmarket Your Competition

Effective marketing is vital to a dealership’s success. But given the speed at which marketing technologies and communications channels are changing, what worked well yesterday may not deliver the same outstanding results today. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., sales and marketing whiz Don Cooper will […]

Protect Your Business’ Future at MDCE 2014

Often, dealership principals are so busy working to stay on top of day-to-day management of their respective businesses that they struggle to find time to plan for the dealership’s future. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., bestselling author and family business maven Tom Deans, Ph.D. will […]

Amp Up Your Profit on Marine Accessories

Accessories sales can be a solid money-maker for today’s marine retailers. Yet sadly, many dealerships dismiss this opportunity due to big box competitors. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., MDCE favorite Sam Dantzler will return to the conference to help dealers unpack the value that accessories […]