The Marine Industry Certified Dealership Program is making it easier and more affordable for Certified Dealers to register multiple locations for the MICD Fast Track and Recertification at a special program enrollment rate for all dealerships that seek to Certify or Recertify more than one location. Certified Dealerships will now
The Marine Industry Certified Dealership Program provides marine retailers across North America with the tools they need to achieve business and operational excellence at their respective dealerships. But the program offers dealers much more than just standards and processes; Certification grants dealerships access to a host of exclusive benefits designed
For marine dealers, being able to benchmark their businesses against the competition is paramount; and having access to the data required in order to make appropriate market comparisons is key to boosting profits and elevating the bottom line. Membership in the Marine Retailers Association of the Americas makes it easier
If you’ve already registered to attend this year’s Marine Dealer Conference and Expo, congratulations! You’ve done most of the heavy lifting. Now it’s time to sign up for MDCE’s Pre-Conference Workshops, seven all-new, never-before-held and intimate educational offerings scheduled for Monday, Nov. 17 that give marine retailers access to hands-on
According to the most recent data collected from the National Marine Manufacturers Association’s Customer Satisfaction Index Program, Marine Industry Certified Dealerships received higher CSI scores than non-Certified dealers across the board. Certified Dealers outperformed their non-Certified counterparts in all areas deemed most impactful to customer satisfaction: Overall rating of the
Extended service agreements are a win-win for dealers: They not only allow the dealership to better service its customers by offering additional protection on their new and pre-owned boat and engine purchases, but these agreements also can generate a significant revenue stream by contributing directly to the business’ bottom line.
The Marine Industry Certified Dealership Program has made it more convenient — and affordable — than ever for dealers to get Certified. The program recently lowered its fee structure and developed a tiered approach, making it cost-effective for dealerships of all sizes to enroll and complete the various program steps
The MRAA Educational Foundation is currently seeking applications from educational institutions for its 2014 MRAA Technical Scholarships. The Technical Scholarships provide a $3,000 scholarship to technical schools to assist well-deserving students who are studying recreational marine technology. The MRAA Technical Scholarship Fund was created to offer financial assistance for technical
On Saturday evening, Nov. 15, representatives of the many regional, state and local marine trades associations will meet for the 26th time at the annual Marine Dealer Conference & Expo, the industry’s premier dealer educational event, to discuss legislation at the state and federal level. Under the organization of the
It’s around this time that MRAA members typically ask the association to make predictions regarding “what’s next” for the coming year on the Hill. MRAA has frequent discussions year-round with Hill staff and lobbyists who get involved in the political process, and this year is no different. The consensus for
