Author: MRAA

MRAA Adds Boatyard as Partner Member, Service Efficiency Sponsor

MINNEAPOLIS, March 16, 2022 — The Marine Retailers Association of the Americas announced today that Boatyard has joined the MRAA as a Partner Member and was named the official Service Efficiency sponsor for its Spotlight program in March. This month’s Spotlight delivers insights, strategies and best practices for boat dealers to employ in their efforts […]

Minnesota Recreational Boating Industry Stands Up for Boater Education

ST. PAUL, MINNESOTA, March 16 — The Marine Retailers Association of the Americas applauds members of the Minnesota recreational boating industry for their support of a Minnesota Boater Educational Bill during a Senate Committee on Environment and Natural Resources Policy and Legacy Finance committee. Jeremy Wiczek, Sales Manager at Nisswa Marine., Gabriel Jabbour, Owner of […]

MRAA Joins Coalition to Submit Formal Recommendations to ‘America the Beautiful’ Initiative

WASHINGTON, D.C, March 16, 2022 — The Marine Retailers Association of the Americas and 44 other members of the Hunt Fish 30×30 Coalition submitted formal comments to the Federal Register regarding the American Conservation and Stewardship Atlas, a key component of the Biden Administration’s “America the Beautiful” Initiative, also referred to as “Thirty by Thirty.” […]

Regal & Nautique of Orlando Appoints Kenton Smith to Chief Marketing Officer Post

February 23, 2022, Orlando, FL – As part of its continued growth, momentum and long-term direction, Regal & Nautique of Orlando (RNO) has named Wanda Kenton Smith its chief marketing officer with responsibility to direct and manage its internal marketing department and all associated marketing activities. Kenton Smith, an award-winning marketer who brings more than […]

MRAA, VRZ Consulting Release Service Department Survey Results

MINNEAPOLIS, March 1, 2022 — The Marine Retailers Association of the Americas, in collaboration with VRZ Consulting, released the results of a comprehensive, marine industry service department study. The survey results, which featured insights from more than 260 marine service departments, outlines some of the challenges dealerships face in repairing boats more quickly. The genesis […]

Discover Boating Unveils New Campaign with Invitation to ‘See You Out Here’

Discover Boating, powered by NMMA and the MRAA, debuted its 2022 campaign last night during the Discover Boating® Miami International Boat Show®’s Opening Night Industry Bash. The campaign, set to launch this spring, features the theme, “See You Out Here,” creating a unifying voice and addressing the changing interests of boaters and prospective boaters.

New Industry Study Offers Insights to Enhance Boat Buying & Ownership Experience

COVID-19 Pandemic Triggered High Demand of First-Time Boat Purchases in 2020 ALEXANDRIA, Va. (February 15, 2022) — The Recreational Boating & Fishing Foundation (RBFF), the Marine Retailers Association of the Americas (MRAA), and the National Marine Manufacturers Association (NMMA) today announced the findings from a comprehensive study conducted by Left Brain Marketing, Inc. with individuals […]

Boat Finance LLC Announces Name Change to RecFi LLC

• Branching out to include lending for boats and other recreational products ARLINGTON, VA, February 9, 2022. Boat Finance LLC, an indirect recreational lender for boats and RVs, announced today that it has changed its name to RecFi LLC. The company initially started off financing boats and outboard motors, but in the last few years, […]

Outdoor Recreation Leaders Applaud Rural Outdoor Investment Act

•New Bill Would Help Rural Communities Prepare for and Grow Outdoor Recreation Economies, Infrastructure WASHINGTON, D.C. February 8, 2022 – The Marine Retailers Association of the Americas and others in the Outdoor Recreation Roundtable (ORR) are fully supporting U.S. Senate Majority Leader Charles E. Schumer (D-NY) and Senator Michael Bennet’s (D-CO) newly introduced Rural Outdoor […]