MINNEAPOLIS — The Marine Retailers Association of the Americas announces that Avalon Pontoons has joined the MRAA as a Platinum Partner Member.
Through Platinum Partner Membership, Avalon Pontoons supports the MRAA, its programs and the opportunities the association provides the dealer body to fuel the industry’s success. Commitments from Platinum Partners like Avalon allow for expanding MRAA’s offerings and create a positive, long-term impact for its members.
“This collaboration is a testament to our commitment to innovation, growth and delivering unparalleled value to our customers,” says Jim Wolf, CEO of Avalon & Tahoe Pontoons. “We strongly believe in investing in the future of the marine industry and there is no better way to do that than with the MRAA.”
Avalon Pontoon Boats, headquartered in Alma, Mich., is a vertically integrated builder, making everything from pontoons to framing to furniture in their facility. As a result, they have a higher degree of control over the production and quality of their products than if they were to outsource their components. Besides being luxurious and strong, all Avalon Pontoons are certified by the National Marine Manufacturers Association (NMMA). To receive certification, every Avalon pontoon boat meets or exceeds the industry’s strictest quality and safety standards. Certified boats also must pass rigorous annual inspections to retain their status.
“Our industry is at a pivotal moment in time, and we all have a vested interest in keeping our industry healthy,” adds Wolf. “The dealers who will remain strong through these times are the ones who are committed to better education and planning for success. The MRAA is a great resource to make this happen. This partnership is not just a business alliance; it’s a shared vision for excellence, and we are excited about the limitless possibilities that lie ahead.”
“It is rewarding to gain Avalon Pontoons, another NMMA Certified boat manufacturer, as an MRAA Platinum Partner,” says Allison Gruhn, MRAA VP of Business Development. “Their dedication to safety and quality aligns with our goals to serve the boating community and, by extension, the marine industry as a whole.”
About Avalon Pontoons
Avalon Pontoon Boats is a world-leading manufacturer of award-winning luxury pontoon boats that is committed to the art of the pontoon. For 50 years, Avalon has been passionate about creating artistic pontoon designs, rigorous high quality, and outstanding customer service. Check out our models and you will see a work of art for every budget, all of which include our Lifetime hull warranty and 10 Year bow to stern warranty for all other components. To learn more, visit https://www.avalonpontoons.com/ or call (+1) 800-334-2913.
About the Marine Retailers Association of the Americas
At the Marine Retailers Association of the Americas, we believe that for the marine industry to thrive, the retail organizations that interact with the boaters in their community must thrive. With that in mind, MRAA works to create a strong and healthy boating industry by uniting those retailers, providing them with opportunities for improvement and growth, and representing them with a powerful voice. For more information, visit MRAA.com or contact us at 763-315-8043.