Organizers of the Marine Dealer Conference & Expo announced today that they have launched a VIP Event Planning Kit promotion designed to help attendees plan for and get the most out of their attendance at the 2014 MDCE. This means that in addition to the Early Bird Discount of $25 and an MRAA Member discount […]
MRAA News
MRAA, Dominion to Launch Third Marine Retail University Season
Dominion Marine Media and the Marine Retailers Association of the Americas have partnered to bring a third season of the Marine Retail University series of one-day educational conferences to life. Designed to take fresh professional development opportunities to marine retailers in regions throughout the country, the series stops in seven or more locations each season, […]
Test Your Dealership’s Digital Performance at MDCE 2014
In today’s business climate, online results are critical to marine dealer success. Dealerships that perform solidly across the digital platforms most used by consumers gain access to far more leads than those with lackluster internet visibility. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., participants in the “Don’t […]
Positive results for MRAA Members
Two Retail and two Partner MRAA Members reported their financial results this past week. Looks like positive trends continue for the marine industry. Read all about it at the following links from our friends at BoatingIndustry.com: MarineMax, Inc. West Marine Brunswick Corp. Marine Products Corp.
Get More Out of Social Media at MDCE 2014
In today’s marketplace, getting noticed online has become at least as important as grabbing attention offline at boat shows, in print advertisements, through billboards, and the like. If your dealership isn’t taking search engine optimization (SEO) seriously, chances are you’re missing out on opportunities to get in front of potential new customers each and every […]
Make Bank on Trade-Ins at MDCE 2014
Accepting a trade-in for a new boat purchase can help dealers win more business; however, it can quickly turn from financial gain to strain without the right trade-in process. With more consumers trading in used boats to buy new these days, it’s increasingly important for dealerships to adopt strategies that protect their bottom line. At […]
How Can I Meet My MICD Continuing Education Requirements at MDCE 2014?
As a Marine Industry Certified Dealership, you are required to take continuing education courses that escalate for each step of the MICD Program. Step 1 requires 10 hours of leadership and management training; Step 2 requires an additional 10 hours of sales and marketing courses; and Five Star MICD requires yet another 10 hours of […]
Certified Dealers: Earn Discounts on CPYB Certification
The Marine Industry Certified Dealership Program has added a new benefit exclusively for Certified Dealerships. Sales personnel at Marine Industry Certified Dealerships are now eligible to become Certified Professional Yacht Brokers, at a savings of $550 per applicant. The three-year CPYB accreditation program was created and is endorsed by the seven major yacht sales professional […]
Submit Your Dealership’s Best Ideas at MDCE 2014
Often, the best way to learn and grow in business is through understanding and embracing the successes of your peers. That’s the very idea behind Boating Industry’s Best Ideas Program, offering dealers secret strategies that fellow dealerships have implemented at their respective businesses to improve retail performance in today’s marketplace. The 2014 Best Ideas Program […]
Participate in the Future of Navigation
In the face of rapidly changing and advancing technology like GPS, AIS, electronic chart display, cellular devices and the like, the fundamental navigation needs of mariners have changed significantly over the last decade. These changes have presented the federal government — including the U.S. Coast Guard, U.S. Army Corps of Engineers and National Oceanic and […]
