The Discover Boating Lead System introduced some new upgrades last Thursday, June 19.The system enhancements are designed to make the process of retrieving leads even simpler, including automating their delivery directly to your e-mail inbox. As a Marine Industry Certified Dealership, it’s important that you take full advantage of your access to the DBLS. Every […]
MRAA News
How Do I Make the Most of Sending an MICD Press Release?
Now that you’re a Marine Industry Certified Dealership, it’s time to let folks know about your achievement. You invested a lot of sweat equity, time and money into becoming Certified, and the effort is worth boasting about to both local and national consumer and trade media outlets. The best way to make the announcement about […]
MDCE Adds Fourth Educational Track to 2014 Lineup
The Marine Dealer Conference & Expo will offer conference attendees four different educational tracks to choose from at the upcoming event: Sales, Marketing, Leadership and Service Plus. MDCE takes place Nov. 16-19 at the Orange County Convention Center in Orlando, Fla. This year, MDCE organizers decided to up the total number of tracks at the […]
Develop a Master Service Advisor at MDCE 2014
In a marine dealership, the service advisor position is often responsible for making or breaking the customer’s retail experience – and the service team’s work experience. That’s why it’s critical to employ someone that excels at advocating for both the dealership and the customer. At the 2014 Marine Dealer Conference & Expo, taking place Nov. […]
Make the Dealership Culture, Cash Connection at MDCE 2014
When you build a strong dealership culture in which employees feel vested in the business, it can unlock higher sales and profitability for even the most successful marine dealerships. At the 2014 Marine Dealer Conference & Expo, taking place Nov. 16-19 in Orlando, Fla., leadership guru John Spence will present dealers with the tools they […]
USCG Announces Record Low Number of Boating Fatalities in 2013
On May 13, the U.S. Coast Guard released its report on recreational boating statistics for 2013 and announced a new record low of 560 boating fatalities last year. The fatality rate per 100,000 registered boats was 4.7, down 13 percent form a reported 5.4 in 2012. “This is great news that confirms recreational boating is […]
MRAA Opposes the Boat Occupancy and Teaching Act
Reacting to a recent boating accident in New York, Rep. Steve Israel (D-NY) introduced H.R. 4642, the Boat Occupancy and Teaching Act, May 20. There are no co-sponsors and no action is currently being considered. The bill has been referred to three House committees: Transportation, Ways and Means and Natural Resources. H.R. 4642 would require […]
Boating Industry Disappointed in Magnuson-Stevens Reauthorization Progress
On May 29, the House Committee on Natural Resources marked up H.R. 4742, the Strengthening Fishing Communities and Increasing Flexibility in Fisheries Management Act, with a vote of 24 (yes) to 17 (no). The bill was ordered for report to the full House of Representatives for a floor vote, which has not yet been scheduled. […]
President Signs WRRDA Into Law
Today, President Obama signed H.R. 3080, the Water Resources Research and Development Act, into law. The WRRDA conference report was originally presented to the President for signature June 3. President Obama had 10 days to sign or veto the act, and on Tuesday, June 10 he officially signed WRRDA into law. After months of negotiating, […]
Pre-Conference Workshops Return to 2014 MDCE
After a successful launch in 2013, organizers of the Marine Dealer Conference & Expo will bring back its Pre-Conference Workshops for the 2014 event, scheduled for Nov. 16-19 in Orlando, Fla. The workshops give marine retailers access to hands-on training with leading experts in areas that have the biggest impact on their future success. The […]