The Marine Retailers Association of the Americas today announced the hiring of William Higgins as MRAA public policy manager. Higgins assumed the role in mid-February and now serves as MRAA’s chief lobbyist, representing boat dealers in all legislative and regulatory issues and ensuring that MRAA members and boat dealers in
The Marine Retailers Association of the Americas has brought Gerald “Jerry” Lofberg on board as its Certification development manager to oversee recruitment of new participants in the Marine Industry Certified Dealership Program. In his role, Lofberg will reach out to marine retailers on a regular basis, talking to them about
Today, organizers of the Marine Dealer Conference & Expo kick off the grand opening of registration with a brand new marketing campaign. MDCE 2015 is scheduled to take place Nov. 15-18 at the Orange County Convention Center and Rosen Plaza Hotel in Orlando, Fla. The fresh look for MDCE includes
With the goal of streamlining the Certification process for North American marine retailers, the Marine Industry Certified Dealership Program recently launched a virtual Certification platform housed on MRAATraining.com that dealers can use to complete the entire program. Inside the system, MRAATraining.com/Certifications, dealers will find all the tools they need to
Much of what impacts boating originates in our nation’s capital. That’s where influencers sit and decisions are made. As a Certified Dealer, you have an authoritative, respected voice in our industry, and that voice should be heard in Washington. Guarantee you have a voice at the table and attend the
The Marine Retailers Association of the Americas has signed on as a First Mate level sponsor of this year’s American Boating Congress. The boating industry’s annual legislative and political conference, ABC 2015 takes place May 11-13 at the Renaissance Hotel in Washington, D.C. In each of the last three years,
Grow Boating Inc. has transferred ownership of the Marine Industry Certified Dealership Program to the Marine Retailers Association of the Americas. As full owner of the MICD Program, MRAA is responsible for every aspect of managing, operating, marketing and promoting the program for dealers, including conducting dealer Certification reviews and
As part of its quest to support marine industry growth through education, the Marine Retailers Association of the Americas recently uploaded six educational sessions filmed at last year’s Marine Dealer Conference & Expo to MRAATraining.com. The videos offer powerful new insights to help marine retailers prepare their team for the
In today’s market, being a successful marine retailer means more than simply selling lots of boats; top dealerships excel in all areas of their business, including leadership, marketing, sales and service. That’s why the Marine Retailers Association of the Americas is providing its members with the MRAA Rewards 2015 Guides
Organizers of the Marine Dealer Conference & Expo are seeking educational session proposals from potential speakers for the 2015 MDCE, which will be held Nov. 15-18 at the Orange County Convention Center and Rosen Plaza Hotel in Orlando, Fla. The deadline to submit a proposal is Mar. 13. Presentations should
