MINNEAPOLIS, January 4, 2022 — The Marine Retailers Association of the Americas has hired Wendy Mackie as its Director of Workforce and Foundation Development, appointing her in the lead role in operating the MRAA Educational Foundation, a 501(c)(3) charitable organization founded to provide financial support for education, training and professional development in the recreational marine […]
MRAA News
MRAA Expands List of Partner Members in 2021
MINNEAPOLIS — Dec. 22 — The Marine Retailers Association of the Americas is pleased to announce the addition of eight marine businesses as Partner Members during 2021. Through the support of our Partner Members, the MRAA is able to deliver on our mission to provide education, tools and resources to marine dealers, and help fuel […]
Hagadone Marine Group Adds Bob Holloway as Director of Sales
Hagadone Marine Group announced that it has hired Bob Holloway as its Director of Sales. Bob was previously the Sales Manager of MarineMax in Dallas, Texas. The announcement comes at an incredibly exciting time for us as we head into our Annual Coeur d’Alene Boat Expo in January 2022, as well as for when we […]
Boatyard Launches Award-Winning Service Platform
Customers Report Increased Sales, Time Savings and Improved Customer Experiences FORT LAUDERDALE, FL (November 10, 2021) — Boatyard, the first customer experience platform designed for the marine industry, announced today the launch of a new suite of tools for its best-in-class customer experience software. Boatyard’s newest features includes photo and video sharing, one-click status updates, […]
Boat Manufacturers, Boating Businesses Have Free Online Boating Safety Course for Customers
Confident boaters use their boats more, have a better owner experience and are safer, too, says BoatUS Foundation ANNAPOLIS, Md., December 14, 2021 – The nonprofit BoatUS Foundation for Boating Safety and Clean Water can help boat manufacturers, dealers and marina operators improve the customer experience and help make boating safer for everyone. A leader in boating […]
2021 ‘Great Dealerships to Work For’ Honored at MRAA’s Dealer Week
AUSTIN, TX December 9, 2021 — The Marine Retailers Association of the Americas today named this year’s marine industry Great Dealerships to Work For at Dealer Week 2021, the association’s annual conference and expo. Twenty-one dealerships qualified for recognition by earning an overall score of 90 percent or better on the Marine Industry Certified Dealership […]
MRAA, Partners Launch Certified Pre-Owned Boat Program
MINNEAPOLIS, MN, December 4, 2021 — Today, the Marine Retailers Association of the Americas announced the launch the MRAA Certified Pre-Owned Boat Program, backed by industry partners Boat History Report and Titan Certified. Over the past two years, the MRAA consulted with marine industry dealers, manufacturers and suppliers across the United States and Canada to […]
Discover Boating Unveils First Phase of Brand Evolution with New Logo, Miami International Boat Show
Discover Boating™, powered by the NMMA and Marine Retailers Association of the Americas (MRAA), revealed today the first of its three-phase brand evolution: a new Discover Boating logo and a re-brand of the Miami International Boat Show to Discover Boating™ Miami International Boat Show®. The brand evolution will further the NMMA and MRAA’s Discover Boating industry […]
Parker Business Planning Launches Revolutionary New ‘Digital Dealership Dashboard’
Orlando, FL, December 1, 2021– A new, state-of-the-art “Digital Dealership Dashboard” has been developed and beta-tested under the direction of Parker Business Planning, with plans for its official unveiling at the MRAA Dealer Week December 6, 2021 in Austin, TX. Available exclusively through Parker Business Planning, this revolutionary new digital technology and custom application offers […]
Boat History Report and Elite Direct Finance Announce Partnership
Green Cove Spring, FL. — Boat History Report has partnered with Elite Direct Finance to offer financing directly from its web platform. “Elite Direct Finance is a leader in the world of boat financing and we’re excited to be partnering with them for this incredible opportunity. With more than 50% of pre-owned boats being sold […]
