The Get on Board campaign, the first-of-its-kind industry-wide collaboration between RBFF’s Take Me Fishing and NMMA and MRAA’s Discover Boating continued to make waves this summer. Supported by an integrated marketing mix featuring public service announcements, digital advertising, social media and public relations, the 2021 campaign made an impact in reaching new boaters and anglers by generating […]
MRAA News
Lake Coeur d’Alene Cruises and The Coeur d’Alene Resort Announces 2021 Holiday Light Show Program
(Coeur d’Alene, ID) – Lake Coeur d’Alene Cruises and The Coeur d’Alene Resort are excited to announce the annual Journey to the North PoleCruises are back for their 35th year in a row. Tickets are now on sale for this exciting tradition that has been named one of America’s top holiday attractions: cdacruises.com. The 2021 […]
Sea Tow Foundation Flare Disposal Research survey
The Sea Tow Foundation – a national nonprofit organization dedicated to the education and awareness of safe boating practices – was awarded a grant from the USCG Office of Boating Safety to conduct a nationwide survey to learn more about disposal of expired and unwanted marine flares. A flare is a pyrotechnic type of Visual […]
Families for Boating: Preserving Access to America’s Waterways
Organization Offers Expertise, Support to Assist Water Sports Enthusiasts Facing Regulatory Restrictions Families for Boating, a non-profit organization of community groups around the U.S dedicated to preserving access to waterways for boaters and water sports enthusiasts, is actively providing opportunities to assist boaters facing regulatory threats or concerns. Recreational boating and water sports have grown […]
AppOne Upgrades to MRAA Platinum Partner Member
MINNEAPOLIS — Oct. 12 — The Marine Retailers Association of the Americas announces AppOne has upped its commitment to a Platinum Partner Membership. AppOne, Inc. delivers unique, cost-saving value for member businesses. It achieves that by automating marine dealers’ traditional lending workflows and processes, helping to get deals funded faster and reduce contracts in […]
Together Outdoors offers education, recreation businesses invited to join
The Marine Retailers Association of the Americas is among the many leading recreation-focused businesses who have come together as inaugural members of the Together Outdoors Coalition. The Together Outdoors Coalition, administered through the Outdoor Recreation Roundtable (ORR), unites organizations from across industry sectors around a shared goal of making the outdoors more welcoming to people of […]
National Boating Industry Safety Awards Deadline Approaching
Best Safety Campaigns Among For-Profit Sector of Recreational Marine Industry Sought SOUTHOLD, N.Y. – September 27, 2021 – The Sea Tow Foundation and its Boating Safety Advisory Council reminds for-profit companies within the recreational boating industry of its forthcoming deadline October 8, 2021 for the 2021 National Boating Industry Safety Awards, sponsored by KICKER Marine […]
MRAA Adds Pre-Owned Boat Educational Article Series
The MRAA knows that boat dealers are heroes to their customers. In order to maintain that level of trust and prestige with your customers, you have several challenges you’re facing due to current industry demands. Pivoting to dive even deeper into the pre-owned boat market is another task to add to your planning, but it’s […]
Tigé Boats, Inc. Commits to Education Champion with MRAA
MINNEAPOLIS — September 20 — The Marine Retailers Association of the Americas announces Tigé Boats has joined as an Education Champion. “Tige Boats and ATX Surf Boats dealer networks are strong and competitive, and our commitment to helping them be successful only makes us grow stronger and prepare for even more growth in the future,” […]
2021-2022 Station Rules Expand Boating Opportunities on Hatcheries and Wildlife Refuges
The Fish and Wildlife Service recently finalized rules that would expand, fishing, hunting, and boating opportunities on National Wildlife Refuges (NWR) and National Fish Hatcheries (NFH) throughout the country. These additional opportunities are celebrated by the recreational boating, fishing, and conservation community as they will create more opportunities for Americans to engage in their favorite […]
