MRAA News

MRAA Hires Coordinator for MICD Program

  Minneapolis — The Marine Industry Certified Dealership Program has hired a full-time program coordinator to assist with dealer communications, program administration and marketing efforts. With a background in corporate planning and logistics, Liz Marsha will ensure marine dealers have everything they need to work through the Certification process as efficiently as possible. In addition […]

Slate of 2016 ACMA Resolutions Approved by MRAA Board

1. To support and seek legislation to increase funding and awareness for vocational education, recognizing the marine industry’s shortage of qualified technicians across the country. 3. Communicate more frequently with state associations on legislative issues monitored at the national level, opportunities for public comment, and action alerts to share with MTA members.  5. Support actions […]

Conservation Groups Pen Joint Letter to Congressional Transportation Committee

The following letter was sent Feb. 24 and jointly signed by The American Sportfishing Association, B.A.S.S, Izaak Walton League of America, The Nature Conservancy and the Theodore Roosevelt Conservation Partnership.  Dear Chairman Shuster and Ranking Member DeFazio: As organizations representing a broad range of conservation, sportsmen and women, recreation, and outdoor industry interests, we are writing […]

How Marine Center of Indiana ‘Got Organized’ and Increased Service Efficiency by 15 Percent

Marine Center of Indiana, just outside of Indianapolis, needed a better way to catalog service orders and share information across the dealership — so they took a page from the airline industry’s playbook and successfully implemented a modern, employee-friendly process to track boats and streamline team efficiency. Fred and the department managers at Marine Center […]

Certified Marine Dealers’ CSI Scores Outpace Industry

Minneapolis — New data indicates dealerships completing the Marine Industry Certified Dealership Program continue to receive higher CSI scores than their non-Certified counterparts. “We’ve been doing this since the inception of the NMMA CSI Program, about 2003, and we’ve surveyed about 70,000 consumers,” Pizzolato said. “We think we’ve surveyed a high percentage of owners in […]

Sam Dantzler and MRAA Partner on Virtual Training

The course is designed to provide boat dealerships of all sizes with tools to simplify the sales process, build customer trust and sell more boats. With the purchase of Hitting & Blocking: The Fundamentals of Sales, dealers gain 12-months of access to all nine course chapters for up to 25 team members. The MRAA virtual […]

Senate Hearing Sheds Light on Shifting Positions on the RFS

The following post discussing the Renewable Fuel Standard (RFS) was originally published online by the Center for Regulatory Solutions and appears here with permission.  This week’s Senate Committee on Environment and Public Works oversight hearing on the Renewable Fuel Standard (RFS) could prove uncomfortable for a number of Democratic members who have had a tough time dealing […]

MRAA Launches Workforce Assessment Survey

“When it comes to the technician shortage in our industry, we have plenty of anecdotal examples to share,” explains MRAA Vice President Liz Walz. “But we need to get a firmer grasp on the extent of the challenges marine retailers are facing and what’s driving them, so we can focus our programs and benefits on […]

MDCE 2016 Issues Call for Presentations

Marine industry conference now taking proposals from speakers interested in presenting this December Presentations should be directed at an audience of marine dealership professionals, from dealership principals and general managers to employees and managers working in sales, marketing, service, parts, accessories, finance and insurance, boat rentals/clubs and marina operations. The deadline to submit a proposal […]