• Discover Boating Safe Boating Video Series — Empower boaters with confidence, safety and inspiration
Discover Boating, in collaboration with Progressive Insurance®, has launched a fresh wave of safety videos designed to build trust, encourage on-water confidence and support the long-term growth of recreational boating.
These five new videos are part of an ongoing commitment to make boating safer, more accessible and more rewarding for current and future boaters. As a boat dealer, you can use the content to engage customers, encourage boating, promote safety and boost retention.
2025 Safety Video Lineup
Prepare Your Boat for Boating Season — Help customers start smart. Help them learn how to inspect and ready a boat for a successful and safe season.
How to Boat Safely with Kids — Share these simple tips. They are tailored to young passengers and keep family outings safe and fun.
Use a Float Plan for Safety (Above) — Encourage the use of a float plan. Share how it can save lives on the water. This video tells them what it is, why it matters and how to use one.
Life Jacket Safety Essentials — Like boaters, life jackets come in various sizes, shapes and ages. Provide this video to your customers. It helps them know how to choose, wear and maintain life jackets for every rider in the family.
Boat Sound Signaling Devices — Boat sound signals are important to know and understand. Help your customers know what the signals mean and how to use them. Promote safety and compliance.
Why These Boat Safety Videos Matter
Each Discover Boating, powered by the NMMA and MRAA, boat safety series video supports key goals that benefit your customers — and your business. They are:
- Builds confidence by making safety second nature
- Positions boating as a welcoming lifestyle for all ages and experience levels
- Turns curiosity into commitment, nurturing long-term participation and boat ownership
How to Share:
These boat safety videos, which engage customers and encourage boating, are ready to embed, are easy to share and free to use from the Discover Boating Industry Resource Center or YouTube channel. Moreover, the videos, and the industry’s “See You Out Here” marketing campaign, are part of Discover Boating’s new PSA campaign. It is timed to match peak boating season and include messaging that encourages viewers to explore boating responsibly.
Use these videos in your:
- Website resource sections
- Email campaigns
- Social media posts
- Showroom displays
About Discover Boating
Discover Boating is your go-to resource for all things boating. We believe the water is a place of welcome, adventure, wellness and connection. We’re dedicated to helping you experience the joys of life on the water, advancing boater education, safety and conservation and sharing resources, advice, and stories from our community of boaters and boating experts.
Discover Boating serves as a comprehensive platform that effortlessly connects enthusiasts with the latest boat models, boat brands, trusted dealers, exciting events, boat rentals, boat clubs and thrilling on-water activities.
